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I sent stock into FBA over a month ago—basic adult baseball caps in 9 different styles. After noticing that the FBA fees seemed unusually high, I submitted a remeasurement request on May 13 for all 9 styles.

Since I didn’t receive a response, I followed up with support. Eventually, measurements were returned, but they’re clearly inaccurate and make no sense: every item was listed as 50 cm x 30 cm and weighing 0.5 kg. These figures are completely unrealistic for a baseball cap and strongly suggest the items were not properly measured.

Typically, Amazon provides precise measurements (e.g., 25.3 cm), not rounded figures like 50.00 cm across the board. These dimensions are closer to cabin luggage than headwear, and they dramatically inflate the FBA fees.

I’ve reopened all related cases and increased the price of the items temporarily to prevent them from selling, but I’m very concerned there’s something seriously wrong—or even potentially dishonest—happening within the remeasurement process.

Despite multiple follow-ups, I’ve still received no real response. I would appreciate any insight or support from others who’ve encountered this, or advice on how best to escalate this to a team that will actually investigate.

Hello

I was trying to list my first product on Amazon, but always got this Error message after the first page (Blank form type new Listing). Can anyone help?

Hi,

I spent all of yesterday adding A+ content to my listings, I originally just had 1 module for most listings but decided to bulk my listings out with some extra modules (4/5 per listing) with helpful info and images.

I submitted my new modules for approval last night and today they all seem to have gone missing not only from the listings but also the editor, It's like I never made anything.

I understand it can take a while for things to be approved and then a bit extra for them to be published to the applied ASIN's, but in this case some of them are already classed as 'approved' and even 'published' but missing all the work I did last yesterday.

Does anyone have any idea what may have happened or if this is normal? I'm willing to give it another try but since I have no idea what went wrong, nor have i received any emails to say anything was unapproved or incorrect, I am not sure how I avoid this same thing happening again.. It was across 5 or 6 listings all submitted across a whole day, so not a case of a simple mis-click or loss of conection etc..

Thanks

I'm just wondering if anyone else has expanded to the Ireland store as FBM?

I sell cheap items and ship most items 2nd Class Large.

Pros? Cons? Curious to hear other people's experiences?

Thanks.

We have recently registered our brand name on amazon. Our products have a trademark printed on them. Currently, our products are listed as Generic. How can I change the listing brand name from Generic to my own trademark brand name?

@Seller_fgtTzyHQfOM1x hi i need help as i cna see you help somebody with same problem i send invocies of supplier and i notice after check status and had no email from amazon saying We completed our evaluation of your submission. We do not have enough information to remove the violation at this time.

i need help what i have miss as i had no email

I am new to sales and I am confused about product variations. I print t-shirts and I have several models of teddy bears for example. How can I add model variations? Should I add a new product for each model? And the second question is how do I add all genders to the same product (men woman girl boy)? Thanks

Is there any point using Royal Mail Tracked anymore with end to end tracking and a delivery photograph confirmation when even if the item is confirmed as delivered a buyer can just obtain a refund by simply opening an A to Z Claim.

Two orders in the last 2 days have been refunded after A to Z claims have been opened by buyers 'claiming' not to have received their orders where online tracking clearly confirms delivery.

Amazon's response -

The customer reported an issue with delivery. In this case, the tracking information indicates 'delivered', but the customer did not receive the package. Because you provided sufficient information that proves the order was actually received by the customer, we will not count the claim against your Order Defect Rate.

So we have provided sufficient information that proves the item has been received but the customer keeps the goods and also gets a refund, bonus though our ODR is NO!

I understand that listing products using information from third-party online suppliers without proper documentation was a mistake and unintentional. Although the products listed were authentic and accurately described, I now fully understand Amazon’s policies and acknowledge the importance of complying with them. I have already deleted all affected ASINs that were created by me, along with any other potentially suspicious listings

Kindly help me to reactivate the account...

last submitted POA is,

Escalation Plan of Action for Amazon Account Deactivation – Misbranding & Product Authenticity Violation

Subject: Appeal – Request for Leniency and Reconsideration

I am writing to appeal the suspension of my Amazon.UK seller account. My name is Weerapperumachchi Athukoralage Don Nadun Priyamantha, and I want to explain the situation clearly and honestly. My Amazon.US seller account was also deactivated due to suspension of my Amazon.UK seller account. I sourced original branded products, not counterfeit items. My goal was always to sell genuine brand products, not generic ones. However, due to my lack of understanding at that time, I mistakenly listed branded products under generic ASINs and used the brand’s images, which I now realize was against Amazon’s policies. 

1. Root Cause of the Issue

My Amazon UK seller account was deactivated due to misbranding and suspected product authenticity violations linked to the following ASINs:

- B0F2TST1W8 (UNIWA)

- B0F243H83Z (KingDian)

- B0DR5S83YH (SomnAmbulist)

We listed these items under “Generic” branding, but the product images or titles included branded references, which may have misled customers or violated listing policies. Additionally, some product descriptions were sourced from suppliers without adequate verification.This mislabeling triggered Amazon's enforcement systems and raised concerns of infringement.

I was operating a dropshipping model using a logistics and packaging partner, QKsource, based in China because origin of these 3 Brands are Chinese. At the time of listing, I had not yet purchased inventory and was awaiting customer orders from Amazon.UK to source and fulfill the items. No units were sold on Amazon or shipped under these listings. 

Due to a lack of understanding of Amazon’s policy on brand approvals and listing compliance, I failed to secure proper supplier invoices or brand authorization documents prior to listing. The documents submitted previously were only proforma invoices and were rightfully rejected as insufficient.

2. Corrective Actions Taken

- I have permanently deleted the three ASINs in question from my inventory.

- I have ceased all listing activity involving branded items unless I have brand authorization and valid commercial invoices.

-Verified product attributes directly with suppliers to ensure accurate listings and suspended my dropshipping operations through QKsource.

- I have completed Amazon Seller University training on Product Authenticity, Brand Policy, and Listing Standards.

- I have conducted an internal audit and identified all possible non-compliant practices.

3. Preventive Measures Implemented

- I will only list products for which I have complete commercial invoices from verified suppliers.

- I will not list any branded products without Amazon pre-approval and brand owner authorization.

- I have implemented a system to review each listing for image accuracy, branding, and sourcing compliance.

- I have created a checklist and documentation process for every product prior to listing, to ensure Amazon compliance.

- I have stopped speculative listing practices and will only upload products with verifiable and available inventory.

- To ensure full compliance with Amazon’s policies regarding branded products, I have implemented a strict guideline to only list branded items under the brand’s original ASINs, as found on the official Amazon product detail pages. I now verify that any branded item I offer is matched exactly to the brand’s existing ASIN — which is visible on the brand’s own official Amazon listings — to avoid accidental infringement or misrepresentation. I also ensure that no generic or mismatched listings are created, and I cross-check with Amazon’s brand store or catalog to confirm authenticity and listing accuracy.

I now clearly understand that:

● Branded products must be listed under the correct brand ASIN.

● Brand images and names must not be used under a generic listing.

● Invoices must reflect a minimum purchase of 10 units for Amazon verification.

4. Explanation Regarding Documentation

At this stage, I regret that I have no valid commercial invoices or brand authorization documents, as no inventory was procured and never sold any of these products on Amazon. My original listings were made prematurely without understanding Amazon’s strict requirements.

I understand the importance of documentation and acknowledge that this was a serious oversight. I have now learned the risks and consequences of listing products without proof of authenticity or authorization.

5. Request for Leniency and Future Reapplication

I respectfully request that Amazon reconsider my account status based on the following:

- No orders or shipments were made for the affected ASINs

- This was a first-time misbranding policy violation

- I have removed all offending listings and ceased selling activities

- I am committed to following all compliance requirements moving forward

If reinstatement is not possible at this time, I humbly ask Amazon to consider allowing me to reapply in the future after fully preparing a compliant catalog and authorized sourcing strategy.

I value Amazon’s platform and the opportunity it provides. I deeply regret my past mistakes and respectfully request a second chance to demonstrate responsible selling behavior.

Thank you for your time and understanding.

Sincerely,