Just a heads up regarding the new version of Amazon Ads.
They’ve switched everyone over to the updated interface, which in my experience has been far worse than the previous one. I’ve repeatedly asked support to revert me back, but they insist the new version is better for sellers.
Here’s what I’ve experienced so far:
Budget updates don’t apply – I change the budget, but it still shows the old amount and doesn’t reflect the new one.
Keyword bid updates don’t save – I try to lower bids, but changes don’t stick.
The "Portfolio" and "Country" columns are not removable, even though I don’t need them. They just take up space.
Column resizing is limited, and when I adjust the widths, they reset after every refresh.
Because of the forced columns and limited resizing, I can't even view all the data I actually need on the screen.
I reported the bugs over 10 days ago, and while Amazon keeps saying they're working on it, there’s still no fix.
These issues make campaign management time-consuming, inaccurate, and potentially costly. If you're running ads right now, be very cautious, there’s a real risk of overspending or losing track of your settings.
If you're also experiencing issues or simply not happy with the new version, please send feedback directly to Amazon. The more sellers speak up, the more likely they are to take action and either fix the problems or give us the option to return to the previous version.
Would be good to hear if anyone else is facing the same problems.