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Recently we have seen threads addressing issues with listing translation. We want to open discussion about this topic by sharing tips with the community.

Did you know that Amazon offers several easy ways to automatically translate your product listings for selling in different countries and languages?

Are you looking to expand your Amazon business globally? One key step is to translate your product listings into the languages of your target markets. Amazon offers several tools to help sellers do this efficiently. Let me guide you through the options.

Translate One Listing at a Time If you just need to translate a single product, you can do it right from the Manage Inventory page. Simply find the listing you want to translate, select "Edit", and then scroll down to the "Manage offers in other stores" section. Here you can select the additional Amazon store(s) you want to list in and enter the translated details like title, description, etc.

Translate in Bulk with Inventory Templates For translating your entire catalog or multiple listings at once, you'll want to use Amazon's inventory file templates. Download the "Multi-Store Listing" template, fill in the translated details, and then upload the file. Amazon will automatically create or update your listings in the target stores.

Use the Build International Listings (BIL) Tool The BIL tool is a real game-changer for global expansion. It allows you to connect your "source" store (e.g. UK) to one or more "target" stores (e.g. France, Germany, etc.). From there, Amazon will automatically translate your listings, create new product detail pages if needed, and keep prices synchronised across stores.

The setup takes a bit of work upfront, but once it's configured, BIL handles everything hands-off. Just make changes to your source store and Amazon will propagate them internationally. It's a huge time-saver.

The setup takes a bit of work upfront, but once it's configured, BIL handles everything hands-off. Just make changes to your source store and Amazon will propagate them internationally. It's a huge time-saver.

Pro Tips:

✔ Review translated content carefully before publishing. You want to ensure accuracy.

✔ Consider adding a "Sold by" field to your listings so customers know your location.

✔ Be aware of any legal or regulatory requirements in your target markets.

✔ Translate one product at a time - You can use the edit product page to translate an existing ASIN or add a new ASIN and translate it. This allows you to selectively translate products.

Please share your experience with listing translations in the comments!

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DHL eCommerce and Evri are merging - good or bad news?
by Seller_76AUwmqvSyRIM

Not something I was expecting but it seems this is happening.

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IP issue on European marketplaces
by Seller_GSRQs0JlXsH8X

We are selling in the UK market, and today I noticed that all other European marketplaces such as Germany and France are at risk due to a Parallel Import IP issue.

I had already closed my listings on those marketplaces from day one, as we are not interested in selling there for now. However, I am now confused about what to do. I have already submitted an appeal.

My main question is: Should I deactivate those marketplaces now, or do I need to resolve the issue first and then deactivate them?

Regards

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Listing Creation - Title Error
by Seller_HmXs9Pk97Wcpt

I am trying to list a new product - Scottish Salmon Dog Treats

Amazon is telling me i can't use the term "Salmon"... Is there a work around?

This is a variant product by the way.

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We have some products that should be in Full Sized appliances (7% fee) but they're currently in Compact Appliances (15% fee).

We reached out to seller support who agreed that they are Full Sized Appliances, but then said they were correctly Compact Appliances. I even pointed out that under the guidelines on this page shows that even the smallest fridges are still considered Full Size Appliances for the purpose of referral fees.

We even have them confirming in writing, but declining to modify the referral fee category.

@Seller_mIRnuhdx7l5sN or @Seller_Huz6FT08OxHAR is there anyone non-automated we can escalate this to? Right now Amazon is taking double the amount of fees as is appropriate and it's going to cost us thousands to recover the money from Amazon.

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What is a good net profit margin
by Seller_j27LWMjJoqueo

Is fifteen pounds a good net profit margin? This is just considering basic costs, and excluding any Sales, PPC, Advertising, etc.

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Account help
by Seller_E3paNWkHvfjHQ

I am unable to contact amazon support. As i am want to close my account but before closing , it needs to be activated , then i can close it. I am closing it becuase my company has been disolved

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Changing Ltd Company Address
by Seller_muWGPv0Y6PgOb

We will soon be moving home, and my LTD is registered at my home address. I will of course be changing the LTD address with HMRC, Companies House, VAT and all of that, as well as changing the address on my business bank account, the one linked with Amazon for charges and disbursements.

I realise when i change the business address and registered persons address within seller central that I will be asked to re-verify and will be asked for supporting documents. I am hoping someone who has just been through the same exact process of changing LTD company address to a different residential address an help me - which documents were requested of you?

I'm assuming business bank account statement with new address. But as its a residential address obviously any bills (electricity, gas etc) will be in my name, not my LTD name. so were you asked for a utility bill and if so how on earth do you give Amazon one of those?

Did you get asked for any certificate from Companies House to show your address? I know I can order one of these so could do so in advance if you've been asked for something like this?

Basically this should be simple but I obviously need to pre-empt something unusual being asked for, you know how it goes!

Thanks in advance!

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Negative Seller Feedback for missed delivery?
by Seller_9B7RXTh2FnfNg

Hi, I recently had an order which shipped out correctly with Evri and when they attempted to deliver, no one was in so it was returned to the depot. They tried 3 more times before they then returned it back to me. The buyer later left negative feedback out of the blue saying item wasn't delivered?? I don't get how this is my fault and why hey have left negative seller feedback? I'm a fairly new seller on Amazon so this feedback has caused my order defect rate to go above the target due to the small quantity of MFN orders that I do. I was wondering if anyone could help? Thank you

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Hi,

We noticed a seller using reviews from completely unrelated products to launch products and unfairly dupe the system over and over.

For example this listing is using the reviews from a face mask filter to sell bed pads - https://www.amazon.co.uk/dp/B0DJRNDK8X

They have done this on almost every product they launch, using thousands of reviews from other unrelated products somehow.

This is completely frustrating as a seller who tries to do everything by the book but as a result is constantly at an unfair advantage.

I know this isn't a new problem, but has anyone successfully found a way to report people like this with any success?

We have tried reporting the listing on the detail page, making cases with seller support and even using the MD email with no luck.

Any suggestions would be much appreciated, feeling fed up with cheaters and scammers getting away with it.

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As many other sellers are now reporting, we have 3 orders which have had A-Z Claim Approved from the customer claiming to have not received their orders - despite us having signed proof of delivery for all 3 orders. It is also going against our Order Defect Rate.

We sell furniture, so these are not inexpensive items which can just afford to give away for free.

We do not agree with Amazon's automated responses to our appeals and we have tried to ring Amazon as well with no luck.

For all 3 appeals, we have received the automated same result:

"We have debited the amount from your account and have counted the claim against your order defect rate.

Appeal decision - Upon further review, we have decided to uphold our original decision.

Further decision - Upon further review, we have decided to uphold our original decision.

Further decision - Upon further review, we have decided to uphold our original decision."

If anyone at Amazon could help investigate that would be very much appreciated:

Case ID's 11031955162, 11055892052, 11049737842, 11055891272

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