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🚨 How to Report Incorrect Brand Name Changes
by Seller_z3k8APxGfbQEK
Amazon replied

We want to address a concern that many of you have raised regarding unauthorized Brand name changes on Amazon.

We have engaged with many of you, hear you, and we understand the frustration and potential impact this can have on your business. First, we want to assure you that we are actively working with our internal teams to address this issue. Your feedback is invaluable, and we're committed to improving the selling experience for all of our partners.

If you experience an unauthorized brand name change, please follow these steps:

1. Submit a report through the "Report Abuse" feature

2. Select "Product detail page was changed to represent a different product"

3. We suggest sellers to provide relevant details such as when the ASIN was created, by whom, and what the brand name was originally.

4. We're continuously monitoring these reports and working to streamline the resolution process.

However, if your report is declined, please don't hesitate to create a discussion post in the "Manage Your Brand" category and be sure to include your complaint ID for faster follow-up.

We want to emphasize that we're taking this matter seriously and our teams are collaborating to develop more robust safeguards against unauthorized brand name changes. We appreciate your patience as we work towards a more secure and efficient system.

As always, we're here to help. If you have any questions, please let me know.

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This is not the first time this has happened, but it's the first time brand registery has not acted on the violation.

Historically I used to provide the ASIN and link to the problem listing that has committed the violation in using my images and pasting over my logo with their own logo. Amazon swiftly removes those images. There is no ambiguity as the images belong to me.

I have reported the violation more than once, and in response this is what I get back from Brand Registry:

We cannot act on your report for one of the reasons listed below:

Copyright image mismatch

The description of your copyrighted work does not match the content that you reported as infringing. If you believe this decision was made in error, submit a new report with the intellectual property that you believe is being infringed upon and the corresponding ASINs.

Incomplete notice on copyright image

We do not have enough information to evaluate your report alleging the unauthorised use of images. Submit a new report identifying those images by providing a complete text description of the image content or by including a direct link to the image(s) as it appears on Amazon or other sites.

Refer to the email that you received regarding this case for further information, and to this help content to find out more about reporting copyright infringement.

It says 'one' of these reasons but I'm not sure which one as I provide sufficient information in the initial report:

The images used in the listing for ASIN ooo are a direct unauthorised copy of our original images. The product layout, camera angle, shadows, and product positioning are identical to our copyrighted images, but with our branding covered up or removed. This misleads customers and violates our copyright.

We have not licensed or authorised this seller to use, edit, or republish our images in any form. This constitutes copyright infringement and also breaches Amazon’s Product Detail Page Rules, which prohibit copying content from other listings without permission. The seller has taken our copyrighted content, covered our brand, and falsely presented it as their own.

This violates both copyright law and Amazon’s listing policies under Amazon Intellectual Property Policy.

Where am I going wrong?

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I am reaching out for assistance with an old Seller Central account that I have not used in several years. I recently came across the Seller Central app on my new phone, and noticed that I am still logged in. However, I am unable to take any actions within the app due to an invalid payment method.

When I try to access the settings to update the payment information, I receive a prompt indicating that the payment method needs to be updated, but selecting the option does nothing. Additionally, I attempted to log in via the web, but I am blocked by two-factor authentication, which is linked to my old phone number that I no longer have access to.

Also I can’t raise a log through the help as it still prompts me for a payment method. So I’m stuck.

I have submitted a government-issued ID as part of the account recovery process, but it lists a different address since I have moved since creating the account.

At this point, I would simply like to close the account, as I have no intention of continuing to use it. I’ve searched extensively for a support phone number but haven’t been able to find one. I would greatly appreciate any help in resolving this issue and closing the account.

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Title well explained.

Source: article published by Counterpunch yesterday.

No point of adding links here since non-amazon links are not allowed.

Amazon will definitely pass the costs on to sellers somehow.

I am now intrigued to see how Amazon reacts.

@Seller_mIRnuhdx7l5sN @Seller_gAhPNiLrkfTcr @Seller_Huz6FT08OxHAR

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Is Feedback Manager bot a 'scam'?
by Seller_D6kjCY0QHVSPC

Sorry for the heading but why does not Feedback Manager consider 'scam' as obscene? It instantly rejected our removal request for a review wrongfully calling us 'scam' despite our in policy best efforts. Moreover, the human associate I contacted on support directed me to Feedback Manager again and again for its removal. Dear Forum Mods, can you please have a look at this?

@Seller_DNQGSsdC7DccM @Seller_mIRnuhdx7l5sN @Seller_Huz6FT08OxHAR @Seller_j9Bd91CW3ZVpr

ORDER ID:206-2767417-6096345 CASE: 11326959692

This feedback meets multiple criteria for removal based on Amazon’s guidelines:

The buyer admits the issue was their own mistake ("my mistake I didn't notice"), which aligns with Amazon’s policy to remove feedback based on buyer error.

The comment includes accusations of a scam, which violates Amazon's guidelines on inappropriate or abusive content.

The complaint, which was written just 3 days after the order, is focused on shipping costs and cancellation timing, not the actual product or service quality. But they got the item at the lowest price compared to other sellers in a timely manner eventually.

We always ship orders promptly and provide tracking with DPD. The parcel was already dispatched when the cancellation request came in, which is consistent with Amazon’s handling expectations.

We kindly ask that you review and remove this feedback in accordance with the above

Thank you for your time and support.

(also thank you @Seller_6HXPDZ2n6YG3n )

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1 reply
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Profit or Loss?
by Seller_5DwnZw5Pr5Tgs
Amazon replied

Hi guys, I'm very confused here when doing my profit calculation. Please tell me if I'm doing this right or wrong. I'm deducting the expenses from the income and then I deduct the COGS that was £5600. Doing it this way I'm making a loss that does not make sense as I have products that do well that sell for £25+. Can someone help me out here please.

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548 views
15 replies
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Hi fellow sellers,

I’m reaching out because like many of you, I’ve reached a breaking point with the way small businesses are treated by Amazon’s A-to-Z claims system and the lack of accountability from couriers like Evri.

Over the past few months, I’ve dealt with multiple cases where:

Buyers falsely claimed parcels weren’t delivered (despite GPS, signatures, or photographic evidence).

Amazon sided with the buyer automatically, refunding them without properly reviewing the evidence.

Couriers like Evri marked parcels as delivered or left them in insecure places, then refused to take responsibility.

Seller appeals were ignored or denied with copy-paste responses.

The only option left was to take court action just to recover the cost of lost goods and unfair refunds.

And I know I’m far from alone — I’ve seen hundreds if not thousands of similar stories here in the forums, across TikTok Shop discussions, Reddit, and Facebook seller groups.

Enough is enough.

I’ve now written a formal letter to:

My local MP

The Department for Business and Trade

The Competition and Markets Authority (CMA)

And I’m reaching out to the Federation of Small Businesses (FSB)

📢 What I’m Asking:

We need legal reform to:

Hold platforms like Amazon accountable when they dismiss seller evidence.

Introduce independent dispute resolution, not just biased internal appeal systems.

Regulate courier services like Evri when they repeatedly fail to deliver properly.

Protect sellers from fraudulent buyers with a clear record of abuse.

Make platforms share liability — instead of pushing all the risk onto sellers.

👉 If you’ve experienced similar issues, I strongly encourage you to write to your MP and government departments too. The more of us speak up, the more likely we’ll see change.

Let’s stop suffering in silence. We built our businesses with hard work — we deserve protection, not punishment.

52 votes
0 votes
571 views
27 replies
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Chargeback Amount GBP 22.91 on a £2.99 order?
by Seller_FR0RYjm1PpXls

Is this a scam? The tracking says delivered

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0 votes
326 views
3 replies
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Valid Tracking Rate - Royal Mail Tracked 24?
by Seller_vlXhWgACDKW5A

I have submitted valid, trackable Royal Mail Tracked 24 tracking numbers on ALL of my orders.

Yet they don't seem to show up on order overviews, and now I've had an email from Amazon saying my Valid Tracking Rate is 12.5% ??

Is there an issue here?? What is going on? Every order I have shipped on Amazon, the tracking number is added, before confirming shipment. They are ALL sent via Royal Mail Tracked 24??

What is going on??

0 votes
0 votes
14 views
3 replies
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Otp Issue
by Seller_bJwyC3tLzvpPB

I still don’t receive the OTP code. I have started account recovery and sent in a copy of my national ID two days ago, contacted Seller Support on my occasions but they keep fobbing me off. I verified if it is the right number, deleted the cookies, send several messages to the customer service with no problem solving. They just answer by automatic message, copy and paste with no real understanding.

0 votes
0 votes
2 views
0 replies
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Potential Pricing Errors
by Seller_K8edOfPu9HEmN

So Amazon have yet again deactivated one of our listings due to detected pricing errors

ASIN B005FOVIPC

When I look at the item It's Amazon themselves that are selling this and they are offering it at £2.90 with alleged free shipping.

Now Amazon don't charge themselves a fee unlike their selling partners (yeah right), so to match the offer or get even close to it we would be selling at below cost price and stumping up the shipping charge that even with basic Evri shipping is a few pence more than the selling price, so therefore at a big loss.

And the offer to anyone that wants to buy one of these off Amazon, Amazon are offering 'delivery in 6 to 7 months'.

So all in all they've taken this product off the market place as they've go no stock themselves and once again denied us the opportunity of selling these. I truly wonder if Amazon are just extracting the urine.

And I take it this is all legal and above board.

Any mods care to comment?

@Seller_DNQGSsdC7DccM @Seller_mIRnuhdx7l5sN @Seller_XUNeUuvrQDpgP

2 votes
0 votes
38 views
1 reply
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