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Are counterfeit products keeping you up at night? Want to boost customer trust and gain deeper supply chain insights? We've got you covered!

📅 MARK YOUR CALENDAR:

Date: Monday, 30 June 2025

Time: 08:00 - 16:00

Event: Ask Amazon - Transparency Programme Special

🔍 What You'll Discover:

  • How to shield your brand from counterfeiters
  • Ways to enhance customer engagement
  • Tools for superior supply chain visibility
  • Expert tips from the Transparency Programme team

💡 Why Transparency Matters:

Join thousands of brands already utilising this powerful programme to protect their products and strengthen customer relationships. Get your questions answered directly by our expert team!

📝 How to Participate:

  • Start posting your questions now in this thread
  • Our Transparency team will respond to all questions on 30 June
  • Can't make it on the day? No worries - post your questions in advance!

🎯 Ready to Transform Your Brand Protection Strategy?

1. Visit the Transparency programme page for a preview

2. Post your questions - early birds welcome!

Don't miss this opportunity to take your brand protection to the next level!

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I deliberately sell under the VAT threshold to avoid registering for VAT (not just on amazon, i keep my entire sales under the limit for the year) but my business is seasonal and so some months are bigger. If I sell 10k in a month will maazon write to me or force me to get registration for VAT? I am UK based. Has anyone gone through this?

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My account suspended in November 2024 was reactivated in April 2025 after a video call. The new shipment I sent to the fba warehouse after reactivation was all marked as unfulfillable. The support cases I opened did not provide a solution.

After my research I realized that I am not the only one with this problem. I saw that other people who were suspended and their account was reactivated had the same problem. When I checked this forum, there is even a seller who wrote that after his account was reactivated, he shipped 7 times to the fba warehouse and all of them were marked as unfullfilment. So I think it's a systemic error and that's why I'm afraid to send new shipments to the FBA warehouse.

My business and other people's businesses are suffering serious losses because of this situation. I would be very grateful if you take care of the issue and offer a solution.

Best regards...

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New pack details template
by Seller_i38MVIJDH23AY

Amazon have introduced a new template for uploading pack information.

Each pack group is now on a different tab.

IT DOESN'T WORK. Don't they test anything.

The groups don't align and once it has been uploaded it will not allow movement to the next step.

It is just exhausting dealing with them.

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BHX7 Still not Checked IN
by Seller_16MjaFVwUx3Rd

Our two shipments were delivered to BHX7, they were not received for a long time.

One shipment is delivered on 5/31

One shipment is delivered on June 15th

Our product is out of stock, which has caused us huge economic losses.

We contacted the carrier and they are using Amazon's official pick-up service.

Amazon's seller services cannot provide any assistance.

Please help us!

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we received a message today which was not clear regarding the Listings API

it does not clearly state if flat file uploads are being removed from the functionality of seller central.

it refers also to two other communiques from March 2024 & February 2025

which are also not clear.

Is a "listing" in this usage - an offer? (it refers to SKU) so this would seem not to be a product detail page

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Does this mean I will no longer be able to upload (add/delete) any of my book listings to Amazon using my current upload spreadsheet

I am a bit concerned with over 10,000 listings on Amazon

Any comments would be helpful, I am currently FBM

Thanks

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Malicious attacks from competitors
by Seller_VSTSOljfVIOLo

I am a British website seller. I sell products on the British website, but I was maliciously attacked by my competitors. The detailed questions are as follows:

My asin: B0F9XW9RXH and B0F9XVV8S6 are newly released this year and were shipped to Amazon warehouses on May 27, 2025. On June 23, 2025, Amazon began to receive inventory and did not issue an order during the pre-sale period. However, on June 8, 2025, these two asin received one-star negative reviews from the same buyer (not certified by purchase). So we checked the buyer's profile, where all the reviews were 5-star reviews and were not certified for purchase, which was obviously a competitor's malicious manipulation of comments, trying to harm our business! This seriously violates the standard of fair competition on Amazon platform. Please check it with relevant departments! The specific comment information is as follows:

Review product asin: B0F9XW9RXH

Comment Title: Chemical Smell!

Comment content: Strange odor when producing H2

Comment Buyer Name: T S DEVARAJULU

Comment date: June 8, 2025

Review product asin: B0F9XVV8S6

Comment Title: Cheap Feeling!

Comment content: Dollar store quality

Comment Buyer Name: T S DEVARAJULU

Comment date: June 8, 2025

Buyer T S DEVARAJULU's profile: https://www.amazon.co.uk/gp/profile/amzn1.account.AEO3E5S3CV7XUTTU3ILSCBWEM4GA/ref=cm_cr_srp_d_gw_btm?ie=UTF8

Coincidentally, our other variant product asin: B0F2MWHHKH also received two one-star negative reviews on June 8, 2025, but it was not purchased. Check out the profiles of these two buyers, and they are all 5-star reviews and are all reviews that have not purchased certification! Competitors try to harm other people's business by manipulating comments, so please crack down on the platform!

Review product asin: B0F9XW9RXH

Comment Title: No Benefits!

Comment content: Waste of money

Comment Buyer Name: Sk Pirumamhammad

Comment date: June 8, 2025

Buyer Sk Pirumamhammad's profile:

https://www.amazon.co.uk/gp/profile/amzn1.account.AELCLDYA2Q2N2HRQJXNYZAYOPVUQ/ref=cm_cr_srp_d_gw_btm?ie=UTF8

Review product asin: B0F9XW9RXH

Comment Title: Lid Broken!

Comment content: Cracked immediately

Comment Buyer Name: Pushkar Bhawsingka

Comment date: June 8, 2025

Buyer Pushkar Bhawsingka profile:

https://www.amazon.co.uk/gp/profile/amzn1.account.AGU3LTHLLK7QC3SCUUP3UI7NVRRQ/ref=cm_cr_srp_d_gw_btm?ie=UTF8

@Seller_z3k8APxGfbQEK@Seller_mIRnuhdx7l5sN@Seller_gAhPNiLrkfTcr

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No Royal Mail 2nd class option
by Seller_AVteysPitiEJq

I've never come across this before but I can't use Royal Mail on one of my FBM orders.

I literally shipped the exact same item last night for 87p but when I went onto this one, a minute later, Royal Mail is greyed out and I can only use Evri.

I've opened a case via SS (11238764102) - was told to use Evri but that method is 3 times more expensive and leaves me out of pocket.

Anyone have any clues - tempted to take a hit on my VTR and use a stamp.

It's to Devon and it's a ship by today - delivery up until 1st of July (the exact same stats as other orders the same).

I'm at a loss as I've tried everything - SS aren't helping (no surprises there).

We're forced to use 'Buy Shipping' but this appears to be a glitch that will leave me with either a hit on my metrics or being out of pocket

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Take legal actions agains Customer, allowed?
by Seller_H1mB28ANckpPr

Can I take legal actions against a customer as they have left a review stating my product is not authentic although it surely is and they have no evidence. I personally think they want to get the item for free.

Tried all the routes possible including sending them a message but nothing. Can I send a demand letter to their address ?

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Hi everyone,

We’ve recently had one of our ASINs suppressed due to the main image being flagged for including "packaging or brand/swing tags," which Amazon stated is not permitted for the product type.

The product is a gift set, and the branded packaging shown in the image is part of the retail product, sold and delivered to customers exactly as pictured.

We reached out to Seller Support via chat and requested a manual review, but unfortunately, the case was still rejected without clear justification.

Case IDs: 11237955432 and 11240004662 for reference.

We’re aware that Amazon’s image guidelines – especially around apparel/accessories and branded presentation – can be somewhat vague and inconsistently enforced, particularly for items sold as gift sets.

Has anyone else dealt with similar issues around gift packaging or branded elements in main images for accessories? Would appreciate any insights or escalation tips.

Thanks in advance.

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