Virtual tracking allows you to send your inventory to fulfilment centres using only the manufacturer barcode. Amazon uses the manufacturer barcode, such as the UPC or EAN, to track your items throughout the fulfilment process.
Items that are virtually tracked are eligible for commingling. Commingling allows Amazon to fulfil orders using identical products from different sellers. Doing so enables us to process a customer order more efficiently and expedite delivery from the fulfilment centre that is closest to the buyer.
By using virtual tracking with the manufacturer barcode, we can trace the source of eligible products throughout the fulfilment process, despite the virtual transfers of ownership that commingling entails.
These virtual transfers of ownership can occur either locally in one country (domestic commingling) or cross-border in the EU (cross-border commingling). Additional seller eligibility requirements apply for cross-border commingling. For more information, go to Commingling (virtual tracking) VAT FAQ.
Using virtual tracking can help to do the following:
For a product to qualify for virtual tracking, it must meet all of the following requirements:
Amazon updates product eligibility from time to time to ensure that we provide the best service for customers and sellers. If your product is not eligible for virtual tracking, an Amazon barcode is required in place of the manufacturer barcode.
If products that are not eligible for virtual tracking are sent to fulfilment centres with only the manufacturer barcode, Amazon may charge an unplanned-service fee for applying an Amazon barcode. For more information, go to Unplanned services.
If your product does not meet the virtual-tracking eligibility requirements, you may be able to get an exemption to use the manufacturer barcode by applying with Amazon Brand Registry and enrolling your ASIN in the programme. Non-brand-registered sellers would be required to apply Amazon barcodes for the ineligible product.
The default account level setting is for the manufacturer barcode, but you can change your preference at any time (section A). You also can change your barcode preference for new FBA offers that you create (section B).
There are two options under barcode preference:
To change your account barcode preference, follow these steps:
It will take about 24 hours for the new preference to take effect, and it will apply only to new offers. You cannot change the barcode preference for existing offers or for shipments that have already been created.
To use the new barcode preference, you must create a new offer or change the barcode setting for each existing offer, and then it will be in effect for new shipments.
When you create a new offer, you may have the option to select your barcode preference. For all new offers that are eligible for virtual tracking, you will have the option to use either the manufacturer barcode or an Amazon barcode. If your new offer is not eligible for virtual tracking, only the Amazon barcode option will be available.
If you choose to send the eligible inventory with the manufacturer barcode, you won’t be prompted to place additional labels on each individual unit. To learn more, go to Create a new listing that uses commingling (virtual tracking).
If you do not want to participate in virtual tracking any longer, you can change your preferences to use an Amazon barcode by following the instructions above. You would then be required to print Amazon barcodes from your seller account and apply them on the products yourself, or have Amazon print and apply them for a per-item fee. For more information, go to FBA Label Service.