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This article applies to selling in: United Kingdom

Browse for products

Customers can search for products by browsing or by using the search box. Most customers use a combination of browse and search.

To help customers find products, Amazon developed a detailed product hierarchy, known as the browse-tree structure. Customers refine their search by category links until they narrow it down to the desired product.

Amazon uses recommended browse nodes, product description, bullet points and other detail page elements to classify your products under the correct categories. We may assign multiple categories to an item, but only require one recommended browse node from sellers.

An example of the browse-tree category structure on Amazon that is used for search navigation can be seen below.

Consumer Electronics > Consumer Electronics Bags & Cases > Laptop Computer Briefcases

Click here to download the category-specific Browse Tree Guide, which will help you find the correct browse node for your product.

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