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This article applies to selling in: United Kingdom

Stores moderation

When you create or edit your Store and submit for publishing, it will go through our moderation review process to ensure it meets our policies for Stores.

Stores creative requirements can be found in the Stores Creative Acceptance Policies. It’s important your Store meets these requirements to pass the moderation review.

We’ll email you to let you know if your Store was approved or if changes need to be made. The review process is usually completed within 24 hours, but may take as long as three business days, so plan ahead and publish your Store with plenty of time before major sales, deals, or holiday events.

During review, you won’t be able to edit your Store. You’ll need to wait until the review is complete to submit a new version.

When your Store is approved, it will be published immediately or on your selected publication date, meaning the Store or version of the store approved will be viewable and discoverable by shoppers

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