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Hello Sellers,

Whether you're managing a handful of products or thousands of SKUs, listing issues can quietly eat into your sales. We want to hear directly from you about what's causing the most friction.

Share Your Experience

  • Which listing issues are taking up most of your time right now — suppressed listings, catalogue conflicts, image rejections, or something else entirely?
  • Have you found a workaround or tool in Seller Central that's made managing listings easier?
  • If you could fix one thing about the listing process on Amazon.co.uk, what would it be?

Your responses help us understand where sellers need more support and better resources. Reply with your answers below — the more specific, the more useful for the community.

Helpful Resources

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My account has been deactivated, and I want to close the store. How can I appeal to get the sales revenue from my account? Also, I've never withdrawn my account balance. How can I get the balance out of my account?

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Account deactivated & funds blocked
by Seller_ZTfD1nNpFFn0R

Hello everyone,

I am looking for guidance regarding an Amazon UK seller account issue.

My company seller account went through a re-KYC verification process. During the verification period, I was unable to complete the updated address verification because my company address was being updated with Companies House.

The account was later declined.

After the required waiting period had passed, I contacted the Amazon Disbursement Team to request the release of the funds held in my account.

Instead of receiving a request for any additional documents or clarification, I received a notification stating that my account had engaged in deceptive, fraudulent, or illegal activity and that there were supply chain verification or fabricated document concerns. This was very surprising to me because I was never specifically asked to provide supply chain invoices during the original verification process.

For context:

• My account was FBM only.

• Customer orders were fulfilled and delivered using genuine carrier tracking.

• I did not receive any intellectual property complaints.

• I did not receive any counterfeit or product authenticity complaints.

• The products I sold were mainly my own private label products.

• I have genuine supplier purchase invoices and settlement reports available.

My primary concern is the funds currently being withheld.

Has anyone experienced a similar situation, or can any moderator advise the correct escalation route for requesting a review of the funds withholding decision?

Any guidance would be greatly appreciated.

Thank you.

@Seller_Z6JEwkZB24rWj @Seller_khUF6HPR2AHxu @Seller_z3k8APxGfbQEK @Seller_MjP2XhEPPzQTG @Seller_XUNeUuvrQDpgP

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VAT REGISTRATION
by Seller_MoeuUECKTYJGK
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Hi everyone,

I’m reaching out to see if anyone can help me with a serious issue I’m facing with my Amazon seller account. I’ve been selling on Amazon for years, but recently my account was deactivated after I submitted my VAT certificate. They’re indicating that there’s a name mismatch, and despite uploading all the required documents, I haven’t been able to resolve it.

I’ve been in business for 40 years, and this situation is incredibly stressful. I can’t get through to anyone on the phone for assistance, and I have five employees who depend on this job. If this isn’t sorted out soon, they could be out of work.

If anyone has advice or can offer assistance, I would greatly appreciate it. I’m really at my wits’ end.

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My UK seller account was declined/closed during verification.

Seller Support transferred my case (12565862812) to the Verification Team on 08 May 2026.

More than two months have passed since the transfer, and the balance of £4,993.05 remains held in reserve.

My account has been deactivated since 29 September 2025 and well over 90 days have passed.

I am not requesting account reinstatement. I simply want to receive the £4,993.05 currently held in reserve and would appreciate an update regarding the release of these funds.

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VAT Registration account health
by Seller_zOlk6EX3ENKFK

For the third time this year Amazon are threatening to deactivate my account unless I provide VAT registration details. I have already done this twice this year n my VAT details have been the same for over 20 years.

It is really wearing to have to be continually pestered by Amazon about VAT!

@Seller_DNQGSsdC7DccM@Seller_XUNeUuvrQDpgP

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Verification failed
by Seller_dEw5fATWpDGTy

I try for over a year to update my vat number but I can’t because the Amazon seller name it’s diferent then my vat number name. On Amazon seller when I try to update my name the page doesn’t work as option to change the name it’s locked . Can Amazon unlock the page for me to be able to change my name, I try to send email to Amazon and I open severals suport cases but only automatic replay I received. Really apreciated your help

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We ship via Royal Mail Tracked 48, with a daily collection that's reliable, and our dispatch confirmation rate is consistently on time (around 96% of orders confirmed before the promised ship date during the period we were deactivated). Despite that, our OTDR dropped to 56.98% and we got a deactivation notice for our seller-fulfilled offers without much time to react due to the massive impact of a few delayed orders that were totally out of our hands and after investigation I found did leave our facility on time.

When we dug into the OTDR Defect Report, the picture was pretty specific: most of our late-delivery defects came down to a couple of large, multi-unit orders where Royal Mail took an unusually long time between us confirming dispatch and their first tracking scan — in one case over 90 hours before the parcel even entered their scanned network, despite being collected on schedule. Because OTDR is calculated per unit, not per order, those two shipments alone accounted for a big chunk of our total late-unit count, even though the vast majority of individual parcels went out and arrived fine.

We've submitted a POA explaining this, dispatch has stayed consistent, and our rate has since climbed back to 63%, but the case is still under review after 5 days. And of course we are no longer able to send out UK orders due to the deactivation so I don't see how we can get it to climb higher at this point.

Appreciate any first-hand experience as we are trying to figure out whether this is a wait it out situation or whether we need to make a bigger structural change to our shipping setup.

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