Hey sellers! 👋

Welcome back to our buyer communication series. Today, we're diving deep into message templates - a powerful tool for consistent, compliant, and efficient communication.

Why Use Templates?

Amazon now provides managed response templates that:

• Bring consistency to style and tone
• Automatically translate into the buyer's store language
• Help ensure compliance with guidelines
• Save time on repetitive responses
• Assist in automating workflows (where applicable)

Creating Your Own Templates

1. Go to Buyer-Seller Messages > Manage Email Templates
2. Click "Create Template"
3. Name your template
4. Enter template text
5. Create or select tags for easy finding
6. Click "Save"

Using Your Templates

1. When replying, click "Select Template"
2. Choose from your recent templates
3. Personalize the message if needed
4. Click "Reply" to send

Attachments Guidelines

When sending attachments:

- Limit: Up to 5 files per message

- Size: Maximum 10MB total

- Supported formats: PDF, images (.jpg, .jpeg, .png), XML

Remember: Amazon may remove inappropriate content from attachments.

Best Practices for Templates

✅ Do:

- Keep language clear and concise

- Include placeholders for order-specific details

- Create templates for common scenarios (returns, customizations, etc.)

- Regularly review for compliance with Amazon's policies

❌ Don't:

- Include marketing or promotional content

- Use templates for every situation - personalize when needed

- Forget to update templates when policies change

Share Your Experience:

1. Which templates have been most effective for you?
2. How do you balance efficiency with personalization?
3. Any creative ways you're using tags to organize templates?

*Remember: Templates should facilitate communication, not replace genuine customer interaction!*