Hello @Seller_M6l2s4modPbeW,

Welcome to Amazon and to the Forums. The sales rank calculation is based on Amazon sales and is updated daily to reflect recent and historical sales of the item sold on Amazon. The sales rank displayed here is for the product group in which the item is featured. As a new seller, I advise you to focus on the following tips:

• Optimize your listings with relevant keywords, high-quality images, and detailed product info.
• Encourage genuine customer reviews, but avoid incentivized ones.
• Maintain strong sales velocity through competitive pricing and great customer service.
• Utilize Amazon's advertising tools to increase visibility.
• Leverage Seller Central resources to gain insights and make data-driven decisions.

Remember, improving your product's ranking is an ongoing process that requires consistent effort and optimization. Keep testing different strategies and monitoring your results to find what works best for your specific product and target audience.

Adam