Why Amazon gives special discounts to sellers
Even though some sellers do not define a discount, Amazon gives a discount to the Customer when he buys a product from that seller. As seen in the picture, Amazon has defined special discounts for some sellers. I see that this affects Buybax a lot. In fact, even though $4 is deducted from a $36 product, Buybax remains with that seller. My question is; What conditions does Amazon apply these discounts to Sellers who meet, or why doesn't it apply this discount to every seller?
Why Amazon gives special discounts to sellers
Even though some sellers do not define a discount, Amazon gives a discount to the Customer when he buys a product from that seller. As seen in the picture, Amazon has defined special discounts for some sellers. I see that this affects Buybax a lot. In fact, even though $4 is deducted from a $36 product, Buybax remains with that seller. My question is; What conditions does Amazon apply these discounts to Sellers who meet, or why doesn't it apply this discount to every seller?
4 replies
Seller_ZJhFeE3tNKzfh
sellers could have set up those themselves via Manage Promotions.
As for Amazon funded ones (the one I mainly see is 5% off when you buy 4) not a clue, though I imagine the minimum is you have to be selling through FBA
Spencer_Amazon
Hello @Seller_pxJ7wEXWE8Bpy,
I am Spencer with Amazon.
I am sharing this article with you regarding discounts.
I hope this answers your questions.
Regards, Spencer