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Hello Sellers,

Whether you're managing a handful of products or thousands of SKUs, listing issues can quietly eat into your sales. We want to hear directly from you about what's causing the most friction.

Share Your Experience

  • Which listing issues are taking up most of your time right now — suppressed listings, catalogue conflicts, image rejections, or something else entirely?
  • Have you found a workaround or tool in Seller Central that's made managing listings easier?
  • If you could fix one thing about the listing process on Amazon.co.uk, what would it be?

Your responses help us understand where sellers need more support and better resources. Reply with your answers below — the more specific, the more useful for the community.

Helpful Resources

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I'll start: Shaffali Aggarwal

He helped me greatly, emailed me in detail what I needed for PL, brand reg. very detailed and if i did not have them emails from him. I would have lost days if not weeks of time. (always grateful)

Their are other amazon staff that helped me too, so i will add their names to this thread too.

PS Only positive in here plz.

Now please name yours, as positivity goes along way to help people

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Individual account required
作者:Seller_O9aSKS21xEmr2
Amazon replied

Professional fee still requested after downgrade to Individual

I registered for an Amazon seller account but did not intend to use the Professional selling plan. I have now successfully downgraded, and my account clearly shows that I am on the Individual selling plan. My bank account has also been verified.

However, Amazon is still attempting to collect £30 for the Professional plan. The charge has been declined, and I am unable to sell or access Seller Support properly because of it.

I have not used any Professional selling tools or benefits. Please can an Amazon moderator advise how I can have the £30 charge removed or help me contact Seller Support?

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Hello,

I need help obtaining written confirmation of a legal entity/business name change on my Amazon Seller account.

The account was transferred/updated to a limited company in January 2024. I have an email from Amazon dated 24 January 2024 confirming that the request to change the business name was verified and reflected in the account.

The issue is that HMRC appears to have received Amazon sales data covering the full history of the Seller account, including the period before the account was transferred to the limited company.

As a result, the VAT compliance officer is treating some pre-transfer Amazon sales as if they belonged to the limited company, even though those sales were made by a separate sole trader business before the transfer.

I have explained that the pre-transfer Amazon sales belonged to the previous sole trader business, and that the limited company only traded on Amazon from the date of the transfer. However, I need clearer written confirmation from Amazon showing the effective date when the limited company became the legal entity/business name for the Seller account.

Could an Amazon moderator please advise which team or case category can provide confirmation of:

the date the legal entity/business name was changed to the limited company;

whether the account had a different legal entity/business name before that date;

confirmation that the limited company was not the legal entity for the account before the change.

This is required so that the Amazon sales data can be reconciled against the correct trading entity.

Thank you.

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Bank card blocked- is this genuine or a scam?
作者:Seller_IE6R3HBvdWnjf
Amazon replied

woke up today to find a transaction attempted and my card blocked. How can I find out if this was actually Amazon or if it’s a scam?

Here is part of the message:

This is ********* Your card ending ****** was used on 08-07-2026 06:32 at AMAZON.IT  for £0.00.

Now my card is blocked and I have no way of knowing if it’s genuine. I have not recently updated my card but Amazon IT is listed in my marketplaces.

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VAT Number Verification - 10 Day Wait!?
作者:Seller_9fA2L82vl2c6V
Amazon replied

I've been selling on Amazon for a while. I rely on a large portion of my business to come through Amazon sales. I have over 500 items stored in FBA. I recently became VAT registered so I updated this information on Amazon. The day after, my account has been suspended due to the address being different. I have since updated this as my business address is different to my residential address. Amazon support also informed me that the company name has to match exactly including "Ltd." So I have added Ltd. to my business name on Amazon.

The submission page then says there could be up to 10 days wait for verification! This cannot be correct? It cannot take 10 days to see that my address and company name is correct. My business will be out of Amazon sales for potentially 10 days! This seems ridiculous. I have no other issues with my account, I just simply had to update my address and business name to add "Ltd" at the end, which does seem a bit silly as the name is identical apart from adding Ltd at the end.

It can't possibly take this long to sort out a simple address/name change?

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@Roberto_Amazon — following up on a similar case you helped with recently (Alicy69's thread), hoping you can help with mine too.

I've lost access to the mobile number registered for Two-Step Verification on my account (a previous Irish number, permanently unavailable). When I try the standard recovery process:

The "Two-Step Verification Account Recovery" flow does not present an option to upload an identity document — it redirects back to the sign-in/WhatsApp code page instead.

Selecting "Try another way" only leads to "Contact Customer Support," which routes to a generic "Account & Login Issues" form.

That form does not offer a file upload option either, so I cannot submit identity verification.

I've already submitted a request through that form, plus tried browser troubleshooting (cache/cookies, Firefox, logging out of all sessions) — same result every time.

I need to regain access to check and settle an outstanding balance and formally close this account. Could you please forward this to the tech team, as you did for Alicy69?

Thank you.

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Hello everyone,

I'm hoping someone from the community or an Amazon Moderator can help with an issue I've been unable to resolve.

My Amazon Seller account was officially approved, and I received the account approval email from Amazon. However, when I log into Seller Central, the Identity Verification page is still stuck and displays conflicting messages.

I see the following messages:

"Thank you for sharing your information. We have received your information and may contact you for further clarification within two business days."

"We have completed our review of your document and information. We are conducting further checks on the document and information you provided during registration and may contact you by email for further clarification within two working days."

At the same time, the page also shows technical errors:

"Something went wrong, please try again later."

"Could not load details. Something went wrong! Please try again later."

Because I already received the account approval email, I believe this is a backend technical issue rather than an identity verification issue.

I opened support cases, but my request was sent to the Seller Identity Verification team, which replied that they could not assist because the issue is not related to identity verification. As a result, I'm being sent back and forth without anyone investigating the technical problem.

Case IDs:

21041605251

21041702881

Has anyone experienced the same issue after account approval? If so, how was it resolved?

If an Amazon Moderator is able to review this, I would greatly appreciate having the case routed to the appropriate technical team or having my account checked for any backend issue preventing the Identity Verification page from loading correctly.

Thank you in advance for any advice or assistance.

@Kai_Amazon @Spencer_Amazon @Maya_Amazon

@Adam_Amazon_ @Julia_Amazon @Ezra_Amazon @Sarah_Amzn

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