Toy Category Seller Approval
Hi everyone,
I need some help urgently. I am attempting to get approved to the Toys Category but every time the approval team reply with an automated resonse with no sufficient reasoning as to why I can not be accepted. I am sure that I have sent all the correct documents. This is the latest from them so anyone that can help please reply below or PM me on here.
"Thank you for your interest in selling Toys. We have reviewed the information that you provided and determined that it does not meet our requirements. To allow us to continue processing your application, please address the following issues:
Invoice:
– We were not able to verify the supplier information listed on the invoice provided. Please provide an invoice with valid, verifiable supplier information.
Product Packaging Picture:
– The images provided do not meet the EU labelling guidelines, which state that the label must contain the business name and address of the manufacturer. Please provide product images that meet this requirement.
– The product shown in the product packaging photos cannot be found on the invoice that you submitted. Please provide an invoice showing purchase of the same product shown in your product packaging photos.
– The images provided do not meet the labelling requirements, which state that the label must contain a certification mark. Please provide images showing all sides of the product packaging including appropriate certification mark.
Please respond to this case and provide updated document(s) that remedy the issue(s) indicated above. You can respond to this case within the next 14 days or create a new application at a later time.
Thank you for selling with Amazon."
Toy Category Seller Approval
Hi everyone,
I need some help urgently. I am attempting to get approved to the Toys Category but every time the approval team reply with an automated resonse with no sufficient reasoning as to why I can not be accepted. I am sure that I have sent all the correct documents. This is the latest from them so anyone that can help please reply below or PM me on here.
"Thank you for your interest in selling Toys. We have reviewed the information that you provided and determined that it does not meet our requirements. To allow us to continue processing your application, please address the following issues:
Invoice:
– We were not able to verify the supplier information listed on the invoice provided. Please provide an invoice with valid, verifiable supplier information.
Product Packaging Picture:
– The images provided do not meet the EU labelling guidelines, which state that the label must contain the business name and address of the manufacturer. Please provide product images that meet this requirement.
– The product shown in the product packaging photos cannot be found on the invoice that you submitted. Please provide an invoice showing purchase of the same product shown in your product packaging photos.
– The images provided do not meet the labelling requirements, which state that the label must contain a certification mark. Please provide images showing all sides of the product packaging including appropriate certification mark.
Please respond to this case and provide updated document(s) that remedy the issue(s) indicated above. You can respond to this case within the next 14 days or create a new application at a later time.
Thank you for selling with Amazon."
Seller_7Vp9tsI94cd3K
I suggest you buy another product locally. List it and then send related documents of that product with physical images.
Amazon does not allow such stickers to be pasted on these products since they are easily removable. The information should ideally be printed on the product. EU toys and safety guidelines clearly states that it should be an EU address, in your case a UK address with Company name, email or contact number is mandatory.
Another Problem i see with the stickers is there is no Item no mentioned. So amazon cannot identify the product images you sent in the invoice you provided. Item number on the image will help spot the same product in the invoice.
I faced a similar problem and it took me 3 months to get approved till i actually figured out the fault on my side.
You should also have a DOC (Declaration of Confirmity) from the supplier. Its an easy format available online. Print it and ask your manufacturer to sign it.
Next year onwards instead of CE markings UK will need UKCA marking on all toys.
Happy to help if you have more questions.
83 replies
Seller_ejwc84JNL5Uk6
They appear to have been very clear about what they want - not happy with your invoice supplier, and your item doesn’t meet the strict EU labelling requirements. If your supplier is Alibaba or similar Chinese supplier then its very difficult to get them accepted.
Its also almost impossible for a new seller to be allowed to sell in Toys category - they like to see some goods selling history first.
Seller_NoMNQDGnEW5Bx
You still need to know if it’s been safety tested and have the documentation even if you sell on ebay
Seller_NoMNQDGnEW5Bx
Have you got a picture of the product with the certification mark actually on it?
Seller_6sxtIS0RbZ5k7
The CE mark needs to be permanently affixed, not just a label slapped on. Also, it may be the quality of your photograph but the CE mark does not look crisp and clear, it looks like it has been copied from somewhere else. As has been stated here, you need to have the required documentation to prove that it HAS in fact been CE tested and not that some Chinese fly-by-night character has just copied it.
Neither pro forma or commercial invoices are acceptable to Amazon, nor are invoices directly from Alibaba.
Seller_6sxtIS0RbZ5k7
As @The_Little_Shop says above, though this will only prove that you have paid, it will not prove that the CE mark is legitimate. You will also need a Declaration of Conformity.
Seller_NoMNQDGnEW5Bx
And have you researched selling toys? and got insurance?
Seller_0OfHtkRrD9lBk
Looks like amz have programmed the bots to not accept alibaba invoices due to it being a big competitor.
Infact any company who is not a major company will be rejected. Which is stupid but true.
Better to get yourself way far away for here. The replies are automated and bots are still self learning.
Seller_VOZhlNYCv5vJC
Hello, did you solve your problem now, i have the same problem:disappointed_relieved:
Seller_ILTNDCj7DXuua
If you’re importing toys then I think you also need to obtain and keep the DOC plus technical documentation and make them available to any authorities (like trading standards)
