One of my PPC campaigns has stopped getting impressions completely
Hi guys.
Maybe someone can give some insight.
The listing is live and kicking still getting organic sales.
However the PPC campaigns (there are 3 in total)
Have all dropped down to 0 impressions from over 250000 per month.
Nothing changed on the ads except I changed “top of page” placement from 40% to 100%.
When I changed it back to 40% it’s still getting 0 impressions.
The product and ad target are still “active”
It’s been 0 now for 3 days across 3 campaigns.
Budgets are all fine and CPC is always as it has been.
Anyone know why this might have happened?
Thanks.
One of my PPC campaigns has stopped getting impressions completely
Hi guys.
Maybe someone can give some insight.
The listing is live and kicking still getting organic sales.
However the PPC campaigns (there are 3 in total)
Have all dropped down to 0 impressions from over 250000 per month.
Nothing changed on the ads except I changed “top of page” placement from 40% to 100%.
When I changed it back to 40% it’s still getting 0 impressions.
The product and ad target are still “active”
It’s been 0 now for 3 days across 3 campaigns.
Budgets are all fine and CPC is always as it has been.
Anyone know why this might have happened?
Thanks.
23 replies
Seller_ZQyopdiwkUHOZ
Could you have lost the buy box? You need to have the listings in the buy box for campaigns to advertise them. Has the budget usage changed?
Seller_ypI4HgDJGCNUy
Hey here’s my listing.
It’s my own brand and design trademark and copyright and I always have 100% buy box.
I’ve increased bidding 3x for the PPC ad.
This same ad has been running fine for 6 months with well over 2million impressions total.
But now 0
I genuinely have no idea why it’s stopped dead but is still showing as “active” and “delivering”
I’ve tried changing the offers and a price change (down).
Any ideas?
Thanks
Seller_AFC8oZfIXDfLr
If all the PPC campaigns have dropped drastically, it would suggest that there is an issue with the listing / ASIN. Has it been search suppressed or inactive or out of stock at all? If FBA, has the stock been available the whole time or is it being transferred?
Seller_BS5lg2keRs2QO
Has it been flagged as adult? The listing mentions things like “filthy”, “adult”, “savage” etc
Seller_ZQyopdiwkUHOZ
I just searched the game name and it was found in the search, so it doesn’t seem to be search suppressed in any way.
It wasn’t, however, a sponsored result, it was the first non-sponsored search result after three other sponsored listings for similar seeming styles of games.
Could other games be using your product’s ASIN as a ‘target word’ and be sneaking in ahead of your listing on the ads because of that?
Seller_ztgRC2fYTgaJU
Did you ever get a resolution for this?
Seller_SfRLHspEWdfVn
Seller_ypI4HgDJGCNUy
Hey sorry for the late reply.
I’m still talking to Amazon about it. One of my keywords has triggered the block.
They are looking into fixing it now but it’s been 8 days since I contacted them and they still can’t give me an answer. Still pending.
Sorry I can’t be more help.
Seller_ztgRC2fYTgaJU
Is anyone else still experiencing issues with this?
Seller_yqe9tXL7yUq6a
Hi, We are facing the same issue after adding 2nd product in our catalog. Both of the products is from same category and also are different ASINs, But the keyword is same. After adding 2nd product, this thing starts happening and there’s no impressions on top of search section from last month. Besides that the first product was working totally fine from 7 to 8 months and then suddenly this happens. We have tried everything and even we have closed all manual campaigns and we are targeting that keyword in just one manual campaign and only on one product. So if you have find any solution kindly share that.