New seller very bad ROAS
We are a new seller Brand registered Pleasing Strings in Amazon USA selling women clothing swimwear and panties, its been 6 months of advertising there are lot of clicks and budget is rolling also my cpc is under $1 most of the times, but still cannot break even( like a dream if it happens) any suggestions how to improve it. our product quality is high and selling on prime too. If anyone can help with any advice ill be very thankful.
New seller very bad ROAS
We are a new seller Brand registered Pleasing Strings in Amazon USA selling women clothing swimwear and panties, its been 6 months of advertising there are lot of clicks and budget is rolling also my cpc is under $1 most of the times, but still cannot break even( like a dream if it happens) any suggestions how to improve it. our product quality is high and selling on prime too. If anyone can help with any advice ill be very thankful.
2 replies
Seller_NbYSGJ8Tehgbv
I predict the effectiveness of selling on Amazon by seeing if the Amazon seller has these three branding pillars present.
1. Website presence
2. Social Media presence
3. Amazon presence
It is my opinion that if your website and social media presence are optimal, selling on Amazon will be easy (advertisements will convert easily).
If you are selling your womens clothing only on Amazon, you only have one of the three pillars and I predict you would not do well. As big as Amazon is, I do not find it possible for Amazon to be the only sales outlet for a brand. Sales would be very low.
SEAmod
Hello @Seller_NOgREFFWUJM0O
I think @Seller_NbYSGJ8Tehgbv made a strong point about marketplace diversification. In addition, there is an entire section of the Seller Central help pages around increasing sales. Be cautious. If you see a program you are interested in, I suggest you come here and see what other sellers have said about the program. Just because we offer opt-in programs, does not mean they are right for every seller.
Thanks for visiting the seller forums.
Susan
