Learn how to use keywords to get the most out of your ad campaigns

Keywords play an important role in the success of your advertising campaigns. Learn how to get the most out of your campaigns by finding, choosing and using keywords more effectively. Watch the following short videos:

Launch a manual campaign with keyword targeting – watch now

When to use broad match in your keyword targeting – watch now

When to use phrase match in your keyword targeting – watch now

When to use exact match in your keyword targeting – watch now