I've been trying to register my brand every few weeks for the past 8 months now. Each time I get denied with something like this email (a list of 5-6 possible reasons):

1. your account was engaging in conduct that violates Brand Registry’s policies, such as, but not limited to, invalid notice submissions through our notice submission channels or tampering with the catalog;
2. your application or account is related to other Amazon accounts or brands that have violated Amazon or Brand Registry’s policies,
3. you are associated with one or more selling accounts as a primary owner and all of them have failed seller verification,
4. inability to provide sufficient evidence of branding on products/packaging;
5. you have a selling account that is de-activated, or
6. your trademark application appears to be filed by a filing firm that may be violating US federal regulations and USPTO rules

Fortunately, by posting in this forum, [link here]. I received some very helpful clarity that my issue was due to #6, TM registration was registered with a bad filing firm.

I've resolved it, registered my TM with a new filing firm and we're off to the races!

I've resubmitted my case and I was denied because Amazon could not verify the registered business name and business identifier (e.g. tax ID number or business ID number).

I've appealed this and included my business ID number, tax number, and various supporting documentation.

However, the case has been "Pending Amazon Action" for weeks.

At this point my brand has had some traction off of Amazon and I don't want to risk selling here without the brand protection from Brand Registry, what's the best path here?

• Create a new Amazon account and delete my old one, starting the process of from scratch?
• Give up?

Any help would be greatly appreciated, here's to a successful business in 2024 all!