very poor sales on amazon
suddenly the sales on the platform has gone down a lot and acos is increasing day by day.
very poor sales on amazon
suddenly the sales on the platform has gone down a lot and acos is increasing day by day.
2 replies
Jessica_Amazon_
Hello,
There are many different techniques of how to improve product sales; hopefully some other sellers will post some suggestions to assist you.
I will share this help page that has some tips you may want to try: Increase Sales.
In addition to the help page the following information can help you to improve your product detail pages:
- Title: Make sure your title conveys the most important product information in 50-100 characters. Stay away from all caps, promotional messaging, and keyword stuffing.
- Product Description: Use 500 characters or less to include major product features and warranty information.
- Bullets: Make sure you have 3-5 bullets and ~100 characters per bullet. Tell the customer only what’s most important about your product.
- Product Images: Aside from your product’s main images (ensure they are high resolution on a white background), highlight product features, lifestyle use cases, and other product details with 2-5 alternate images.
I hope you find this information useful.
Thank you for using the forums!
Jessica
Seller_9aSnoYgdCZoQG
Yes, Sales are low since the month have started, also the ACOS is getting high. If you'll notice in placements, you will not receive impressions and clicks on TOS and all the clicks and impressions are getting diverted to rest of search and products pages. Since most product pages are irrelevant due to price factors, your ACOS will get higher also your organic visibility and orders will come down. Hope this is something related to prime day sales and the issue will recover soon.
