Is Amazon marketplace only left for big companies and big brands ?
discussion.it started as good opportunity for small businesses to sell their products online. But now, everything is driven by AD campaigns and budgets. Search anything and only branded products with high AD budgets appear on first few pages. Even if the product gets high ratings, it does not appear if not advertised.
99% sales go for big companies, which have made amazon their sales outlet. Forget small businesses.
Is Amazon marketplace only left for big companies and big brands ?
discussion.it started as good opportunity for small businesses to sell their products online. But now, everything is driven by AD campaigns and budgets. Search anything and only branded products with high AD budgets appear on first few pages. Even if the product gets high ratings, it does not appear if not advertised.
99% sales go for big companies, which have made amazon their sales outlet. Forget small businesses.
2 replies
Seller_sHOZEnH4cxcaE
Gone are the days when small businesses could simply list their products and start getting sales from day one. The competition is tougher than ever.
To generate sales, all companies—big or small—must rely on marketing, with no exceptions. Big companies with large budgets spend heavily on advertising. However, even small businesses can effectively advertise on Amazon by strategically utilizing smaller budgets.
By optimizing campaigns to target only relevant and niche keywords with low competition, small businesses can achieve significant results. Bids for top rankings on such keywords are relatively low, making it possible to start with a daily budget as small as Rs. 50, provided proper keyword research is conducted. Over time, this strategy leads to improved organic rankings.
While it's true that big companies have an advantage, small businesses can still achieve success by focusing on optimized marketing efforts.
Seller_4OZLYygI8hPrF
100% Right Thodi si sale or kuch na kuch problem de dete he
