Competitive External Price Amazon
Hi,
I can see that other sellers are also having issues with the "Competitive External Price." Can anyone advise on how we can avoid this problem?
Amazon still doesn’t seem to understand that companies/sellers have different margins across marketplaces or other channels, and prices can’t always be the same due to different criteria. It’s not fair, because when Amazon flags the competitive price on certain ASINs, we’re forced to match it in order to keep the Buy Box — even when we offer Prime shipping.
Also, we can’t even increase the price by £0.01 because we immediately losing the Buy Box again. We opened some cases and explain the situation but it seems nothing change and hard to find people to understand the issue
I hope to receive some tips on how we can manage this and how we can ask Amazon to remove the "Competitive External Price."
Many Thanks
Competitive External Price Amazon
Hi,
I can see that other sellers are also having issues with the "Competitive External Price." Can anyone advise on how we can avoid this problem?
Amazon still doesn’t seem to understand that companies/sellers have different margins across marketplaces or other channels, and prices can’t always be the same due to different criteria. It’s not fair, because when Amazon flags the competitive price on certain ASINs, we’re forced to match it in order to keep the Buy Box — even when we offer Prime shipping.
Also, we can’t even increase the price by £0.01 because we immediately losing the Buy Box again. We opened some cases and explain the situation but it seems nothing change and hard to find people to understand the issue
I hope to receive some tips on how we can manage this and how we can ask Amazon to remove the "Competitive External Price."
Many Thanks
8 replies
Seller_d8YGbIjNqwFxn
If you are the only seller you can try to raise your prices on other market places and your own website.
If on other channels your price excludes postage then change your price so it includes postage. When Amazon does its comparisons it doesn't realise you may be adding postage on top on other channels.
If other sellers sell your products on the like of eBay or their own website there is nothing you can do but wait until Amazon remove the competitive pricing. This might be removed in a few days or a few months.
Apart from that I have no other advise. I have struggled with this for a few years now.
It is worst if you have stock in FBA as you have to sell it more expensive to make money. However Amazon still want you sell it at a competitive price even though it will be received the next day.
Seller_GK5kQEXpZI6fr
This is one of the main challenges selling on Amazon. We check all our prices several times a day as the Competitive Price can change anytime.
Seller_MAFZoVceIqVCn
they also dont understand that if I am selling on m yon website I dont have OTT fees to pay like I do for amazon
Seller_4U6jhIdWGDn2i
Good luck with this, i have some toy cars for sale and Amazon keep taking my buy box away as they want me to match the price of The Range however they will not take into consideration the price The Range charges for postage which actually makes me £1 cheaper but Amazon don't see it that way
