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Seller_DXs8gQTlukLIQ

Getting orders only when running ads and ads are not profitable, what' the solutions?

Getting orders only when running ads and ads are not profitable, what' the solutions?

212 views
4 replies
Grow your business
Tags:New brand
20
Reply
user profile
Seller_DXs8gQTlukLIQ

Getting orders only when running ads and ads are not profitable, what' the solutions?

Getting orders only when running ads and ads are not profitable, what' the solutions?

Grow your business
Tags:New brand
20
212 views
4 replies
Reply
4 replies
user profile
Adam_Amazon_
In reply to: Seller_DXs8gQTlukLIQ’s post

Hello @Seller_DXs8gQTlukLIQ,

Thanks for your post.

There are some things you can do to try and increase sales. The following help pages have some information that you could use:

In addition to the help pages the following information can help you to improve your product detail pages:

  • Title: Make sure your title conveys the most important product information in 50-100 characters. Stay away from all caps, promotional messaging, and keyword stuffing.
  • Product Description: Use 500 characters or less to include major product features and warranty information.
  • Bullets: Make sure you have 3-5 bullets and ~100 characters per bullet. Tell the customer only what’s most important about your product.
  • Product Images: Aside from your product’s main images (ensure they are high resolution on a white background), highlight product features, lifestyle use cases, and other product details with 2-5 alternate images.

Hopefully other sellers will share their suggestions also.

Regards,

Adam

12
user profile
Seller_M4Kis2H8AtvFi
In reply to: Seller_DXs8gQTlukLIQ’s post

its very broad to check ppc without CTR, CVR, Listing quality, listing Accuracy, relative ranking, position ranking.

best practical solutions for better performance

CTR for SP Keyword > 0.5 / for product pages 0.2.

cvr must be >20%.

check with placement and if 15 clicks zero orders anll all placements are working then pause the campaign .

find sale driven keywords from brand analytics or from any 3rd party software like helium 10. target products of first two pages of you most 3 root keywords.

auto broad and phrase have search tearms. find last 65 days search term and do exact campaign for orders more than 2. give very low bit for example 2 rs and in placement 300% for top, rest and product pages. which give you 8rs bid. adjust until impression comes . if your run the old campaign for more than 60 days and having atlest 300-500 orders from ppc then that data is enough for doing all these ppc.

earlier my acos is 40% with 4k spend and daily sales is 30 and my profit is 3k. now my acos is 8% my sales in 12 daily, spend is 400 and profit is 4k

find better performing placements and go with RPC model. never ever decrease bit. only placement adjustment. amazon a9 algorithm will take these metrics

10
user profile
Seller_NlDQvnlghdKAy
In reply to: Seller_DXs8gQTlukLIQ’s post

I have stopped the ads and focusing on my shop. Now, relaxed😊.

I have lost so much money on Amazon.

00
Follow this discussion to be notified of new activity
user profile
Seller_DXs8gQTlukLIQ

Getting orders only when running ads and ads are not profitable, what' the solutions?

Getting orders only when running ads and ads are not profitable, what' the solutions?

212 views
4 replies
Grow your business
Tags:New brand
20
Reply
user profile
Seller_DXs8gQTlukLIQ

Getting orders only when running ads and ads are not profitable, what' the solutions?

Getting orders only when running ads and ads are not profitable, what' the solutions?

Grow your business
Tags:New brand
20
212 views
4 replies
Reply
user profile

Getting orders only when running ads and ads are not profitable, what' the solutions?

by Seller_DXs8gQTlukLIQ

Getting orders only when running ads and ads are not profitable, what' the solutions?

Grow your business
Tags:New brand
20
212 views
4 replies
Reply
4 replies
4 replies
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user profile
Adam_Amazon_
In reply to: Seller_DXs8gQTlukLIQ’s post

Hello @Seller_DXs8gQTlukLIQ,

Thanks for your post.

There are some things you can do to try and increase sales. The following help pages have some information that you could use:

In addition to the help pages the following information can help you to improve your product detail pages:

  • Title: Make sure your title conveys the most important product information in 50-100 characters. Stay away from all caps, promotional messaging, and keyword stuffing.
  • Product Description: Use 500 characters or less to include major product features and warranty information.
  • Bullets: Make sure you have 3-5 bullets and ~100 characters per bullet. Tell the customer only what’s most important about your product.
  • Product Images: Aside from your product’s main images (ensure they are high resolution on a white background), highlight product features, lifestyle use cases, and other product details with 2-5 alternate images.

Hopefully other sellers will share their suggestions also.

Regards,

Adam

12
user profile
Seller_M4Kis2H8AtvFi
In reply to: Seller_DXs8gQTlukLIQ’s post

its very broad to check ppc without CTR, CVR, Listing quality, listing Accuracy, relative ranking, position ranking.

best practical solutions for better performance

CTR for SP Keyword > 0.5 / for product pages 0.2.

cvr must be >20%.

check with placement and if 15 clicks zero orders anll all placements are working then pause the campaign .

find sale driven keywords from brand analytics or from any 3rd party software like helium 10. target products of first two pages of you most 3 root keywords.

auto broad and phrase have search tearms. find last 65 days search term and do exact campaign for orders more than 2. give very low bit for example 2 rs and in placement 300% for top, rest and product pages. which give you 8rs bid. adjust until impression comes . if your run the old campaign for more than 60 days and having atlest 300-500 orders from ppc then that data is enough for doing all these ppc.

earlier my acos is 40% with 4k spend and daily sales is 30 and my profit is 3k. now my acos is 8% my sales in 12 daily, spend is 400 and profit is 4k

find better performing placements and go with RPC model. never ever decrease bit. only placement adjustment. amazon a9 algorithm will take these metrics

10
user profile
Seller_NlDQvnlghdKAy
In reply to: Seller_DXs8gQTlukLIQ’s post

I have stopped the ads and focusing on my shop. Now, relaxed😊.

I have lost so much money on Amazon.

00
Follow this discussion to be notified of new activity
user profile
Adam_Amazon_
In reply to: Seller_DXs8gQTlukLIQ’s post

Hello @Seller_DXs8gQTlukLIQ,

Thanks for your post.

There are some things you can do to try and increase sales. The following help pages have some information that you could use:

In addition to the help pages the following information can help you to improve your product detail pages:

  • Title: Make sure your title conveys the most important product information in 50-100 characters. Stay away from all caps, promotional messaging, and keyword stuffing.
  • Product Description: Use 500 characters or less to include major product features and warranty information.
  • Bullets: Make sure you have 3-5 bullets and ~100 characters per bullet. Tell the customer only what’s most important about your product.
  • Product Images: Aside from your product’s main images (ensure they are high resolution on a white background), highlight product features, lifestyle use cases, and other product details with 2-5 alternate images.

Hopefully other sellers will share their suggestions also.

Regards,

Adam

12
user profile
Adam_Amazon_
In reply to: Seller_DXs8gQTlukLIQ’s post

Hello @Seller_DXs8gQTlukLIQ,

Thanks for your post.

There are some things you can do to try and increase sales. The following help pages have some information that you could use:

In addition to the help pages the following information can help you to improve your product detail pages:

  • Title: Make sure your title conveys the most important product information in 50-100 characters. Stay away from all caps, promotional messaging, and keyword stuffing.
  • Product Description: Use 500 characters or less to include major product features and warranty information.
  • Bullets: Make sure you have 3-5 bullets and ~100 characters per bullet. Tell the customer only what’s most important about your product.
  • Product Images: Aside from your product’s main images (ensure they are high resolution on a white background), highlight product features, lifestyle use cases, and other product details with 2-5 alternate images.

Hopefully other sellers will share their suggestions also.

Regards,

Adam

12
Reply
user profile
Seller_M4Kis2H8AtvFi
In reply to: Seller_DXs8gQTlukLIQ’s post

its very broad to check ppc without CTR, CVR, Listing quality, listing Accuracy, relative ranking, position ranking.

best practical solutions for better performance

CTR for SP Keyword > 0.5 / for product pages 0.2.

cvr must be >20%.

check with placement and if 15 clicks zero orders anll all placements are working then pause the campaign .

find sale driven keywords from brand analytics or from any 3rd party software like helium 10. target products of first two pages of you most 3 root keywords.

auto broad and phrase have search tearms. find last 65 days search term and do exact campaign for orders more than 2. give very low bit for example 2 rs and in placement 300% for top, rest and product pages. which give you 8rs bid. adjust until impression comes . if your run the old campaign for more than 60 days and having atlest 300-500 orders from ppc then that data is enough for doing all these ppc.

earlier my acos is 40% with 4k spend and daily sales is 30 and my profit is 3k. now my acos is 8% my sales in 12 daily, spend is 400 and profit is 4k

find better performing placements and go with RPC model. never ever decrease bit. only placement adjustment. amazon a9 algorithm will take these metrics

10
user profile
Seller_M4Kis2H8AtvFi
In reply to: Seller_DXs8gQTlukLIQ’s post

its very broad to check ppc without CTR, CVR, Listing quality, listing Accuracy, relative ranking, position ranking.

best practical solutions for better performance

CTR for SP Keyword > 0.5 / for product pages 0.2.

cvr must be >20%.

check with placement and if 15 clicks zero orders anll all placements are working then pause the campaign .

find sale driven keywords from brand analytics or from any 3rd party software like helium 10. target products of first two pages of you most 3 root keywords.

auto broad and phrase have search tearms. find last 65 days search term and do exact campaign for orders more than 2. give very low bit for example 2 rs and in placement 300% for top, rest and product pages. which give you 8rs bid. adjust until impression comes . if your run the old campaign for more than 60 days and having atlest 300-500 orders from ppc then that data is enough for doing all these ppc.

earlier my acos is 40% with 4k spend and daily sales is 30 and my profit is 3k. now my acos is 8% my sales in 12 daily, spend is 400 and profit is 4k

find better performing placements and go with RPC model. never ever decrease bit. only placement adjustment. amazon a9 algorithm will take these metrics

10
Reply
user profile
Seller_NlDQvnlghdKAy
In reply to: Seller_DXs8gQTlukLIQ’s post

I have stopped the ads and focusing on my shop. Now, relaxed😊.

I have lost so much money on Amazon.

00
user profile
Seller_NlDQvnlghdKAy
In reply to: Seller_DXs8gQTlukLIQ’s post

I have stopped the ads and focusing on my shop. Now, relaxed😊.

I have lost so much money on Amazon.

00
Reply
Follow this discussion to be notified of new activity