The Brand Pub 🍻: Brand Stores
Welcome back to “The Brand Pub" – your new go-to destination for all things brand building on Amazon.
🎯 What's on Tap today? Brand Stores.
Think of a Brand Store as a digital storefront that showcases your brand and products in a multipage, immersive shopping experience that helps customers get to know (and love) your brand! On average, shoppers who visit a Brand Store during their shopping journey purchase 53.9% more frequently, have a 52.1% higher add-to-cart rate, a 42.4% higher average selling price, and a 71.3% higher average order value compared to those who do not visit a Store.
Other Benefits Include:
- Help with brand discovery
- Highlight all, some or new products in your brand
- Easy customization
- Traffic metrics with sales to help further refine your strategy
Additional Resources:
- Introduction to Stores
- How to add sub-pages to your Store
- How to add a video to your Store
- How to add a shoppable image to your Store
- A comprehensive guide to successful Brand Stores
You can join us every Wednesday in the Manage Your Brand category for new content that will help you build, protect, and grow your brand on Amazon. Pull up a chair, get comfortable, and let's toast to your brand's success! 🎉 Next week we will cover Sponsored Products!
Got topics you'd like us to cover? Drop them in the comments below!
The Brand Pub 🍻: Brand Stores
Welcome back to “The Brand Pub" – your new go-to destination for all things brand building on Amazon.
🎯 What's on Tap today? Brand Stores.
Think of a Brand Store as a digital storefront that showcases your brand and products in a multipage, immersive shopping experience that helps customers get to know (and love) your brand! On average, shoppers who visit a Brand Store during their shopping journey purchase 53.9% more frequently, have a 52.1% higher add-to-cart rate, a 42.4% higher average selling price, and a 71.3% higher average order value compared to those who do not visit a Store.
Other Benefits Include:
- Help with brand discovery
- Highlight all, some or new products in your brand
- Easy customization
- Traffic metrics with sales to help further refine your strategy
Additional Resources:
- Introduction to Stores
- How to add sub-pages to your Store
- How to add a video to your Store
- How to add a shoppable image to your Store
- A comprehensive guide to successful Brand Stores
You can join us every Wednesday in the Manage Your Brand category for new content that will help you build, protect, and grow your brand on Amazon. Pull up a chair, get comfortable, and let's toast to your brand's success! 🎉 Next week we will cover Sponsored Products!
Got topics you'd like us to cover? Drop them in the comments below!
