Letter of Authorization from distributor
Hi there,
Is a letter of authorization from a distributor(an authorized distributor with a letter of authorization from the brand for free sales and distribution) saying you can list the products on Amazon a valid LOA in the eyes of Amazon? Or does it NEED to be from the brand itself?
Letter of Authorization from distributor
Hi there,
Is a letter of authorization from a distributor(an authorized distributor with a letter of authorization from the brand for free sales and distribution) saying you can list the products on Amazon a valid LOA in the eyes of Amazon? Or does it NEED to be from the brand itself?
2 replies
Seller_Hi7wbO2Kbo6bl
No distributor can grant authorization to sell a brand. They do not have that legal right. Only the brand owner has that right. Further, being allowed by Amazon to list does not constitute the right to sell. Amazon cannot grant that right any more than a distributor can. Only the brand owner.
Roxy_Amazon
Greetings @Seller_oYbOAhKsTYEHe,
Thank you contacting us here at the Forums!
Just like @Seller_Hi7wbO2Kbo6bl stated, unfortunately, a letter of authorization from a distributor does not constitute a valid letter of authorization (LOA) in the eyes of Amazon.
Amazon requires that the LOA come directly from the brand owner or manufacturer of the products you wish to sell. This is to ensure that the seller has the necessary rights and permissions to list and sell those products on the Amazon marketplace.
A distributor LOA is not sufficient, even if the distributor has their own authorization from the brand. Amazon wants to see proof of authorization directly from the brand itself before allowing you to list those products for sale.
I would recommend reaching out to the brand owner or manufacturer to obtain an official LOA that meets Amazon's requirements. Without this, Amazon may remove your listings, restrict your ability to sell those products on the platform and even deactivate the account.
For more information about this subject please visit the page Intellectual Property Policy for Sellers.
Please let me know if you have any other questions! The community and I are happy to provide further clarification.
Best regards,
-Roxy
