Brand Registry is ridiculous
The concept of brand registry raises certain concerns that warrant further examination. It is worth noting that some sellers, particularly those based in China, opt to establish a generic brand and utilize it across all their products. By doing so, they only need to incur the expense of one trademark and avoid the lengthy approval process associated with brand registry. Furthermore, these sellers seem to face no penalties for utilizing such an approach.
In contrast, sellers who follow the correct procedures by creating unique brands and registering them with the appropriate authorities find themselves facing an uphill battle. They may experience increased competition from Chinese sellers operating within their categories but without trademarks specific to those categories. Moreover, these Chinese sellers are able to have their listings approved instantly and often face no repercussions when reported.
For those seeking to list additional brands, the waiting period can extend beyond a month before any progress is made. This lack of transparency leaves sellers feeling frustrated and uncertain about the status of their applications. Despite paying steep fees for professional services amounting to £25 on top of referral fees, there appears to be a glaring disparity between the expected level of service provided and the actual outcomes experienced by sellers.
A notable concern lies in the absence of adequate support from Amazon seller support. Regrettably, many sellers report encountering substantial difficulties when dealing with this particular support channel. In fact, some even go so far as to describe it as the most unsatisfactory form of support they have encountered throughout their adult lives. The lackluster quality of this support only serves to compound existing frustrations and render the entire situation rather comical.
I submitted a brand on the 26th of September and still nothing, I cannot for the life of me understand the issue. Not only that but support just gives me the same generic reply that it has been passed to the right team.
Brand Registry is ridiculous
The concept of brand registry raises certain concerns that warrant further examination. It is worth noting that some sellers, particularly those based in China, opt to establish a generic brand and utilize it across all their products. By doing so, they only need to incur the expense of one trademark and avoid the lengthy approval process associated with brand registry. Furthermore, these sellers seem to face no penalties for utilizing such an approach.
In contrast, sellers who follow the correct procedures by creating unique brands and registering them with the appropriate authorities find themselves facing an uphill battle. They may experience increased competition from Chinese sellers operating within their categories but without trademarks specific to those categories. Moreover, these Chinese sellers are able to have their listings approved instantly and often face no repercussions when reported.
For those seeking to list additional brands, the waiting period can extend beyond a month before any progress is made. This lack of transparency leaves sellers feeling frustrated and uncertain about the status of their applications. Despite paying steep fees for professional services amounting to £25 on top of referral fees, there appears to be a glaring disparity between the expected level of service provided and the actual outcomes experienced by sellers.
A notable concern lies in the absence of adequate support from Amazon seller support. Regrettably, many sellers report encountering substantial difficulties when dealing with this particular support channel. In fact, some even go so far as to describe it as the most unsatisfactory form of support they have encountered throughout their adult lives. The lackluster quality of this support only serves to compound existing frustrations and render the entire situation rather comical.
I submitted a brand on the 26th of September and still nothing, I cannot for the life of me understand the issue. Not only that but support just gives me the same generic reply that it has been passed to the right team.
