How do you add line breaks in the product description?
I've read everywhere saying that no HTML is allowed apart from line breaks. I've seen people mention <br>, </br> and <br/>. I've tried all of them, but it's possible my formatting is wrong, as they just appear as written with no line break.
Please could someone lay out for me how I should use them?
Thank you
How do you add line breaks in the product description?
I've read everywhere saying that no HTML is allowed apart from line breaks. I've seen people mention <br>, </br> and <br/>. I've tried all of them, but it's possible my formatting is wrong, as they just appear as written with no line break.
Please could someone lay out for me how I should use them?
Thank you
16 replies
Seller_i6S8knzW6zU6Z
Hi @Seller_bH5My4pQDILrT,
For line breaks, you can use <br> or <br/>. Just make sure there are no spaces within the tags.
<p> marks the beginning of a paragraph, and unlike <br>, it requires both an opening tag <p> and a closing tag </p> to mark the end of the paragraph.
You can also use other basic HTML tags like:
- <b> for bold text
- <i> for italic text
- <u> for underline
- <ul> for an unordered (bulleted) list
- <ol> for an ordered (numbered) list
Advanced styling like CSS or JavaScript is not supported in product descriptions.
For testing and previewing your text, search for "Real-time HTML Editor" online. These free tools let you input your product description with HTML and instantly see how it will look when rendered.
Hope this helps!
Seller_ZjZ4slOF0jHpk
Unless the rules have recently changed back, only <br/> is allowed. Double the <br/><br/> for a paragraph break.
Despite what the help page says <br/> is the correct XHTML format, not what they have with the slash before the br.
https://sellercentral.amazon.co.uk/help/hub/reference/G200390640
"Do not use HTML, DHTML, JavaScript or other types of code in your Product Detail Pages. As a special case, you can use line breaks (</br>) as necessary in the description. Comply with the relevant style guide for the product you are listing. You can find general rules that apply to all products in the Amazon Services Quick Start Style Guide. Some types of product have extra style guidelines. You can find the full set in the Templates for Specific Categories."
There 'may' be exceptions for A+ content, but as I don't use it, I can't be certain on that.
There's a lot of old listings still with HTML tags in. Some will have been flagged by Amazon, some ignored. Just depends if the bots have come across it.
Is it the description field you're trying to update? If not, maybe the field doesn't allow any HTML/XHTML.
Seller_pZPUigSoKl3Mk
Don't use line breaks in description. It doesn't look good on mobiles. Use paragraphs or lists instead.