Amazon optimized shipment splits and "geographical demand"?
Can any amazon mod explain how sending 3 of 5 boxes to the same state accomplishes spreading my inventory efficiently based on "geographical demand"? My shipping location is on the west coast; however, all of my amazon optimized shipments go to the east coast even though the demand for these products is (and always has been) nationwide. For example, just California accounts for about 15% of all my sales and the east coast state that most of my shipments are going to only account for 3-4% of my sales. So am I just shipping to the east coast only for my some products to go right back to the west coast? Or, even worse, am I now excluded from the west coast market? If I apply basic logic, based on "geographical demand"; then, I should at least have 1-2 boxes out of 5 go to the west coast when i make an amazon optimized shipment split.
So my main question: is amazon optimized shipments splits actually decided by geographical demand or not? Make it make sense!!!
Amazon optimized shipment splits and "geographical demand"?
Can any amazon mod explain how sending 3 of 5 boxes to the same state accomplishes spreading my inventory efficiently based on "geographical demand"? My shipping location is on the west coast; however, all of my amazon optimized shipments go to the east coast even though the demand for these products is (and always has been) nationwide. For example, just California accounts for about 15% of all my sales and the east coast state that most of my shipments are going to only account for 3-4% of my sales. So am I just shipping to the east coast only for my some products to go right back to the west coast? Or, even worse, am I now excluded from the west coast market? If I apply basic logic, based on "geographical demand"; then, I should at least have 1-2 boxes out of 5 go to the west coast when i make an amazon optimized shipment split.
So my main question: is amazon optimized shipments splits actually decided by geographical demand or not? Make it make sense!!!
4 replies
Seller_I3HA79dbtGeOL
@Jessica_Amazon @Danny_Amazon @Michelle_Amazon@Glenn_Amazon @Bryce_Amazon @Cooper_Amazon @Sonny_Amazon
Dominic_Amazon
Hi @Seller_I3HA79dbtGeOL,
Dominic from Amazon here, geographical demand is just one factor. The availability of inbound placement options is based on several factors, including the product types and quantities that you have in your shipping plan, your existing inventory levels across our network, and the location of customer demand.
Best,
Dominic