What should be the right HFSS Status for food supplements?
I sell a food supplement that has no fat, protein, sugar, salt, etc and today I received an email from amazon about the HFSS. I am a bit confused as Food Supplements are not in the 13 categories that are in scope of the HFSS but are in the “Amazon Product Types Impacted by the Food Regulation”. So are we supposed to select “Healthy” or “not in scope”. They mention something about considering your product to be “less healthy” if you select “not in scope”. I haven’t selected anything yet, but I just noticed that my Sponsored Ads are not getting any impressions since Oct 10.
Those who sell food supplements, what did you select for HFSS status? Are your ads getting impressions?
Thank you!
What should be the right HFSS Status for food supplements?
I sell a food supplement that has no fat, protein, sugar, salt, etc and today I received an email from amazon about the HFSS. I am a bit confused as Food Supplements are not in the 13 categories that are in scope of the HFSS but are in the “Amazon Product Types Impacted by the Food Regulation”. So are we supposed to select “Healthy” or “not in scope”. They mention something about considering your product to be “less healthy” if you select “not in scope”. I haven’t selected anything yet, but I just noticed that my Sponsored Ads are not getting any impressions since Oct 10.
Those who sell food supplements, what did you select for HFSS status? Are your ads getting impressions?
Thank you!
1 reply
Seller_DROodOAYHftnc
Check out the forum as there was a fairly long thread about this, and I am sure many of the posters were sellers of supplements.
