Fashion Category New Title Character Limits
Hello,
In the fashion category there is new requirement to change titles so parent titles are max 60 characters whilst child are 150max.
It is a requirement that the Brand Name be the first word as per their guidance here:https://m.media-amazon.com/images/G/02/help/defects/TitleCreationRulesInFashionCategories.pdf
If the Brand Name is taking a lot of Space what can be done?
Is the max parent Character Limit of 60 inclusive of the brand name?
This is tricky for those with long Brand Names since vital title information that would help the buyer more can be missed
Here’s there example for Jewellery:
[brand_name] + [target audience*] + [metal_stamp] + [metal_type] + [stone_shape] + [gem_type] + [size_per_pearl] + [product_name] + [Defining Features]
Fashion Category New Title Character Limits
Hello,
In the fashion category there is new requirement to change titles so parent titles are max 60 characters whilst child are 150max.
It is a requirement that the Brand Name be the first word as per their guidance here:https://m.media-amazon.com/images/G/02/help/defects/TitleCreationRulesInFashionCategories.pdf
If the Brand Name is taking a lot of Space what can be done?
Is the max parent Character Limit of 60 inclusive of the brand name?
This is tricky for those with long Brand Names since vital title information that would help the buyer more can be missed
Here’s there example for Jewellery:
[brand_name] + [target audience*] + [metal_stamp] + [metal_type] + [stone_shape] + [gem_type] + [size_per_pearl] + [product_name] + [Defining Features]
