Buybox/ featured issue impacting sales
Hi @simon_amazon and @spencer_Amazon
I trust this Message finds you well.
I am reaching out to address a critical issue affecting our business on Amazon. Over the past two days, we have experienced a drastic decline in sales, plummeting by 90%. Previously, our daily sales ranged between £1000-£2000, but now they have dwindled to only £200-£300 per day. Despite maintaining competitive pricing and boasting excellent seller ratings and account health, our buy box win rate has plummeted to 0%.
This alarming situation is significantly impacting our business operations, and we are deeply concerned about the implications for our future success on the platform. As a full-time business reliant on Amazon, such challenges can be demoralizing and threaten our ability to sustain operations.
We urgently request your assistance in resolving this matter as soon as possible. Any insights or actions you can provide to rectify this issue would be immensely appreciated.
Thank you for your prompt attention to this matter.
10 replies
Seller_Nprc5XWvdLYk9
It might be down to transit times
and are you SFP (seller fulfilled prime)
are you browsing as a Prime enabled customer?
amazon have been tweaking the buy-box formula so sfp and fba offers dont necessarily come out on top (rarely in some cases)
if you check the product pages in either private-browsing-mode or on another web browser (that is not logged into an amazon buying account) you may see a different ordering of buyboxes.
Ezra_Amazon
Hi @Seller_1xrny1bYQYm8q,
Thanks for getting in touch.
@Spencer_Amazon is currently handling this matter. Could you kindly share the affected ASINs?
Regards, Ezra
Spencer_Amazon
Hello @Seller_1xrny1bYQYm8q,
I submitted your ASINs last week.
We will keep in touch on the MEGATHREAD.
Regards, Spencer
Seller_y1BcU4F98C3my
we are experiencing the same problem that started last week, major drop in traffic and sales, nothing has changed at our end, can only assume its something Amazon has done, we are fbm only and its having a major impact
