New Seller Incentives launch in Canada
As a professional seller, you can now qualify for more than CAD 71,000 in incentives to help launch and grow your business in Canada. Benefits are automatically applied when you meet the requirements.
Brand owner bonus:
- CAD 71,000 upfront credit utilized as referral fee discount at a rate of 10 percent on your first CAD 70,000 in eligible sales (a CAD 7,000 value), followed by 5 percent on your next CAD 1,280,000 in eligible sales (a CAD 64,000 value).
- To qualify, you must complete brand registry within six months of listing the first offer and be identified as the first selling partner with a Brand Representative role assigned to the brand with Amazon Brand Registry.
Fulfilment by Amazon benefits:
Once your first FBA shipment arrives, you will not be charged for storage utilization surcharges or low-inventory-level fees for 365 days.
Advertising benefit:
You will receive CAD 50 in promotional clicks when you use Sponsored Products within 90 days of listing your first offer.
For more information, go to New Seller Incentives.
New Seller Incentives launch in Canada
As a professional seller, you can now qualify for more than CAD 71,000 in incentives to help launch and grow your business in Canada. Benefits are automatically applied when you meet the requirements.
Brand owner bonus:
- CAD 71,000 upfront credit utilized as referral fee discount at a rate of 10 percent on your first CAD 70,000 in eligible sales (a CAD 7,000 value), followed by 5 percent on your next CAD 1,280,000 in eligible sales (a CAD 64,000 value).
- To qualify, you must complete brand registry within six months of listing the first offer and be identified as the first selling partner with a Brand Representative role assigned to the brand with Amazon Brand Registry.
Fulfilment by Amazon benefits:
Once your first FBA shipment arrives, you will not be charged for storage utilization surcharges or low-inventory-level fees for 365 days.
Advertising benefit:
You will receive CAD 50 in promotional clicks when you use Sponsored Products within 90 days of listing your first offer.
For more information, go to New Seller Incentives.
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As a professional seller, Amazon Canada's new seller incentives offer a remarkable opportunity to launch and expand your business. Here's how you can leverage these benefits:
🎁 Brand Owner Bonus: Up to CAD 71,000
By completing Brand Registry within six months of listing your first offer and being identified as the first selling partner with a Brand Representative role, you can receive:
10% referral fee discount on your first CAD 70,000 in eligible sales (valued at CAD 7,000).
5% referral fee discount on the next CAD 1,280,000 in eligible sales (valued at CAD 64,000).
This upfront credit is applied automatically to your account within one week of eligibility confirmation.
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📦 Fulfillment by Amazon (FBA) Benefits
Once your first FBA shipment arrives, you will enjoy:
365-day waiver on storage utilization surcharges and low-inventory-level fees.
This benefit helps reduce operational costs and enhances profitability.
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📢 Advertising Benefit
When you use Sponsored Products within 90 days of listing your first offer, you'll receive:
CAD 50 in promotional clicks to boost your product visibility and drive sales.
This incentive supports effective marketing strategies to reach a broader audience.
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✅ Eligibility Criteria
To qualify for these incentives:
List your first buyable ASIN on or after March 1, 2024, in Canada.
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Complete Brand Registry within six months of listing your first offer.
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Be identified as the first selling partner with a Brand Representative role assigned to the brand.
These requirements ensure that you can fully benefit from the available incentives.
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ℹ️ Additional Information
For more details and to track your eligibility:
Visit the New Seller Incentives page on Seller Central.
Refer to the Seller Forums for discussions and insights from other sellers.
By strategically utilizing these incentives, you can accelerate your brand's growth and establish a strong presence in the Canadian marketplace.
