Whats going on with the suggested bids ?
Before Black Friday weekend my suggested bids were all around 0.35 - 1.35 on average. I waited till after the sale to adjust my bids down again but the suggested bids are still extremely high now. Actually higher than during the sale now ranging from 0.85 to 5.35 for the same keywords I used to pay 0.55 for.... anyone else seeing this?
0 replies
SEAmod
Hello @Seller_PTpw5SQTsiboc
Thank you for visiting the seller forums and asking your question about suggested bids. The cost of keywords is dynamic so suggested bid prices are based on demand. Apparently, the demand for certain keywords is still high following the Black Friday weekend.
Here is a link to a help page addressing optimization of campaigns. There are tips there for how to adjust to current trends.
I hope this helps!
Susan
