How Does "Retain the Current MFN Offer" Work When Enrolling in FBA?
Hello fellow sellers,
I am looking into enrolling my product in Fulfilled by Amazon (FBA). When hovering over the button "Create New FBA Offer," I see an option to "Retain the Current MFN Offer."
I want to understand how this option works and how it impacts my existing Merchant Fulfilled Network (MFN/FBM) listing. Specifically:
Does it create a separate listing with a different SKU?
Will my existing MFN offer remain active until FBA inventory arrives?
What do experienced sellers recommend for a smooth transition to FBA?
I’d appreciate any insights from those who have gone through this process.
Thanks in advance!
1 reply
Seller_NE3UNsc0AIfut
This topic doesn’t seem to get many replies, but I’d appreciate any insights from fellow sellers or Amazon Moderators.
When enrolling a product in FBA, I see the option to "Retain the Current MFN Offer" under "Create New FBA Offer". This leads to a form where I can create another SKU under the same ASIN.
My Question:
If an ASIN has two SKUs—one for FBM and one for FBA—when a customer makes a purchase, which SKU does Amazon choose?
1. Does Amazon automatically prioritize FBA over FBM in this case?
2. Is there a way to control which SKU is selected?
I’d appreciate any insights from experienced sellers or moderators. Thanks in advance!