We created the Brand Registry Application Guide to help walk you through the Brand Registry enrolment process.

Complete with step-by-step instructions and images, the Brand Registry Application Guide explains exactly what information you need at each step. It also provides tips on how to avoid common mistakes.

If you have a registered or pending trademark, Brand Registry can help you do the following:

• Secure your brand. Detect and report suspected intellectual property infringement with our powerful tools.

• Personalise the experience. Offer customers the opportunity to subscribe to your brand’s products and become repeat customers. Design your own storefront to showcase your products and tell your brand’s story.

• Measure your success. Use key metrics such as catalogue performance and top search terms to understand how customers search for your brand and purchase your products.

To get started, go to Brand Registry Application Guide.