Product targetting is the worst nigthmare for sellers
The practice of product targeting is a burden for sellers that may bring down many products as it is happening with mine.
This advertising space which goes on the right side of the bullet points, is a big threat for a seller trying to make a profit. Sellers that are in the launching phase or want to get rid of product, use this space with killing prices that makes it impossible to compete with. So we sellers that paid for a customer's click, lose the customer to the seller on the right offering the same product at a killing price.
If it were a different product, it wouldn't be an issue, but Amazon allows the same product to target that space. This is a problem that needs to be addressed by Amazon. There is no way a seller can survive with this type of competition. We can not be losing money forever.
I wish I could add a screenshot. While my product is selling at $49.95 with a coupon for a 10% discount, the seller to the right offers the same product at $ 29.99. That's impossible to match! So bye bye sales and the paid advertising.
Product targetting is the worst nigthmare for sellers
The practice of product targeting is a burden for sellers that may bring down many products as it is happening with mine.
This advertising space which goes on the right side of the bullet points, is a big threat for a seller trying to make a profit. Sellers that are in the launching phase or want to get rid of product, use this space with killing prices that makes it impossible to compete with. So we sellers that paid for a customer's click, lose the customer to the seller on the right offering the same product at a killing price.
If it were a different product, it wouldn't be an issue, but Amazon allows the same product to target that space. This is a problem that needs to be addressed by Amazon. There is no way a seller can survive with this type of competition. We can not be losing money forever.
I wish I could add a screenshot. While my product is selling at $49.95 with a coupon for a 10% discount, the seller to the right offers the same product at $ 29.99. That's impossible to match! So bye bye sales and the paid advertising.
0 replies
SEAmod
Hello @Seller_C3aYgXMp8lFHZ
I understand what you are saying about how the advertising works on the product detail page. Have you been using advertising for long? I am providing you, and other sellers who may visit this thread, a a direct link to contact the Advertising team.
Thank you for visiting the seller forums.
Susan