Hello,
My account has been deactivated for approximately a months. We are a company that operates outside of the UK and acts as an online distributor for some of Turkey’s largest brands as the right owner of the brands.
In the Amazon US, we are a compliant Amazon seller, adhering to all policies and regulations, and paying our taxes. We sell approximately 15,000 products per month.
In our warehouse in Turkey, we employ around 20 people. A few months ago, following Amazon's guidance, we established a company in the UK to start selling our brands in this market.
Our business address is a virtual address, while the primary contact information is also my office address and business operating address, as I am one of the company partners. This address was verified using a utility bill under my name. Our account was flagged for a UK Establishment check. After informing Amazon that we are not a UK Establishment, the account was reopened, and any outstanding VAT liabilities were collected. Despite receiving a "completed" email, the warning did not disappear. Assuming that we might indeed be considered a UK Establishment, I proceeded to apply accordingly. Which is our confusing mistake but solved.
Later, the VAT Submit team reached out and clarified that our account does not qualify as a UK Establishment since it is linked to a virtual address. After re-examining the rules, I confirmed that we are a NON-UK Establishment and marked this status via the Account Health button.
My account was reactivated; however, the VAT Submit team continued to conduct the UK Establishment verification. Despite my clarification that "We are not UK Established," the account was suspended again.
Later, during a discussion with the Account Health team, I explained the situation. They informed me that since we are a UK-registered company, we must apply as a UK Establishment. This was incorrect information, and I submitted a case providing the date, time, and details of the phone call where this guidance was given.
At this point, everything became quite confusing, and our account was suspended again.
After several attempts, it was finally confirmed that our account is a NON-UK Establishment. The TAX team sent a notification stating that we could resume selling, and the fund hold was lifted.
However, the VAT Submit team still keeps our account suspended, stating that the UK Establishment verification could not be completed.
As a company, we are not pursuing the funds in our account. Our primary goal is to continue conducting our business in the UK in compliance with the regulations. We are willing to make any necessary adjustments as requested, but we are not receiving any responses to our inquiries.
We are in a difficult situation and urgently need support.
Kind regards,
