Brand name in bold under listing image in search results
Hi there,
I can see some brand names in bold under listing main images in Amazon search results. This seems to occur sometimes for both organic and sponsored listing results. Our brand names never seems to appear in this way even though we are a registered brand with Amazon. Is this just random or are we missing adding some attribute to our listing?
Many thanks in advance :)
Brand name in bold under listing image in search results
Hi there,
I can see some brand names in bold under listing main images in Amazon search results. This seems to occur sometimes for both organic and sponsored listing results. Our brand names never seems to appear in this way even though we are a registered brand with Amazon. Is this just random or are we missing adding some attribute to our listing?
Many thanks in advance :)
0 replies
Seller_hOZNPw7G8FIjl
The only attribute to use is Barnd Name. Amazon decide what they display in search results, sellers can do nothing about it
JiAlex_Amazon
Hello @Seller_gyA5uC1D5AZqK
While I can't comment or provide you direct recommendations on how to show a bold brand name on search results, I can encourage you to use A+ content for your brand products.
Any assistance, don’t hesitate to reach out to our support channel.
Regards,
JiAlex
