Get over £42K in potential incentives when you start selling with Amazon. Learn how
Get over £42K in potential incentives when you start selling with Amazon. Learn how
    Seller Forums
    ForumsHomeDiscussions
    ForumsHomeDiscussions

    Browse discussions

    Update your preferences for improved recommendations
    pinPinned by community manager
    user profile
    Seller_FJwyF3iu5qxUY
    ∙
    user profile
    Seller_GPLxAbyNPI33I
    ∙
    user profile
    Seller_JucEkLOsJ5A2x
    ∙
    user profile
    Seller_tjfNrkjGXVN1a
    ∙
    user profile
    Seller_sKpu5qmUj2QiW
    ∙
    user profile
    Seller_MVOHLS2lSSJOt
    ∙
    user profile
    Seller_gAhPNiLrkfTcr
    ∙
    user profile
    Seller_3y3QD82wKAZFN
    ∙
    Sort by
    RecommendedLatest activityRecently createdMost viewedMost voted
    Filters
    Date/timeAll TimePast dayPast weekPast monthPast 3 monthsPast yearDate range
    Quick filters
    Discussions
    Categories
    Tags

    Browse discussions

    Update your preferences for improved recommendations
    pinPinned by community manager
    user profile
    Seller_FJwyF3iu5qxUY
    ∙
    user profile
    Chargeback Claim Disputes
    by Seller_FJwyF3iu5qxUY

    Hello sellers!

    Getting hit with chargebacks? You can dispute them. This guide shows you how to build a strong case, what evidence to gather, and how to increase your chances of winning.

    🚨 Critical Action Items

    RESPOND WITHIN 7 DAYS OR LOSE AUTOMATICALLY

    • Set calendar reminders for all chargeback notifications
    • Create a response checklist to ensure nothing is missed

    The Evidence

    📦 Delivery Proof

    • Tracking with delivery confirmation
    • Signature requirements for orders £100+

    📋 Transaction Documentation

    • Complete order history and invoices
    • Buyer communication threads
    • Purchase confirmation records

    💬 Communication Trail

    • All Amazon message exchanges
    • Issue resolution attempts

    Chargeback Response Template

    Opening Statement: "This transaction was legitimate and fulfilled as described. Evidence below demonstrates successful delivery and buyer satisfaction."

    1. Order Summary - Date, amount, buyer details
    2. Fulfillment Proof - Tracking, delivery confirmation
    3. Product Verification - Listing accuracy, item condition
    4. Communication Log - All buyer interactions

    💡 Tips from Real Sellers

    Prevention Strategies:

    • Photograph items before shipping
    • Use delivery confirmation for all orders
    • Respond to buyer messages within 2 hours

    Response Best Practices:

    • Address the specific chargeback reason
    • Keep responses factual, not emotional
    • Label all evidence clearly

    🎯 Share Your Experience

    We want to hear from you:

    1. What evidence worked best for your disputes?
    2. Found a prevention strategy that's cut down your chargebacks ?
    3. Have a question about handling a specific case ?

    Essential Resources

    📚 Seller Central Links:

    Chargebacks Help Page

    Drop your questions and tips below – let's build a stronger seller community together! 💪

    4 votes
    18 votes
    1.1K views
    28 replies
    Latest activity
    user profile
    Seller_GPLxAbyNPI33I
    ∙
    user profile
    Stop this unfair practice Amazon
    by Seller_GPLxAbyNPI33I

    Amazon Marketplace Sellers Deserve Better

    I’ve just had to refund a £50 book because a buyer contacted me six weeks after purchase claiming it hadn’t arrived. Amazon sided with the buyer — no surprise there — but here’s the kicker: Amazon only lets sellers access shipping labels for 30 days. So I couldn’t retrieve the tracking number. Royal Mail won’t compensate without it. And the buyer? They’re allowed to raise claims well beyond that window.

    Amazon lets buyers raise INR claims after 30 days ✅

    Royal Mail requires tracking info to issue compensation ✅

    Amazon deletes label access after 30 days ❌

    Sellers are left footing the bill ❌

    This isn’t just poor policy — it’s a system designed to protect platforms and punish sellers. We’re expected to absorb losses, stay professional, and keep selling while the rules work against us.

    Enough is enough. Amazon, Royal Mail, and other carriers need to align their timeframes and give sellers the tools to defend themselves. Until then, we’re operating in a rigged system.

    If you’re a seller who’s faced this — speak up. The more noise we make, the harder it is to ignore.

    29 votes
    0 votes
    1.2K views
    39 replies
    Latest activity
    user profile
    Seller_JucEkLOsJ5A2x
    ∙
    user profile
    🎯 “Meet My Toughest Customers: The 1-Star World Champions 🏆”
    by Seller_JucEkLOsJ5A2x

    I’ve noticed a fascinating pattern lately.

    Every time I get one of those “This product ruined my week” 1-star reviews, I click on the reviewer’s profile (because, of course, curiosity wins).

    And what do I find?

    A sea of negativity! 🌊

    These folks could buy sunshine and complain it’s too bright.

    They’ve hated every tissue, toaster, and toothbrush they’ve ever met.

    I’m starting to think some people don’t shop on Amazon — they collect disappointments.

    Don’t get me wrong — honest feedback is gold. I live for genuine criticism that helps me improve. But there’s a certain breed of reviewer that seems to wake up each morning, stretch, sip their coffee, and say:

    “Ah, time to ruin someone’s seller metrics today.” ☕💻

    I sometimes wonder if we should send them a medal for consistency — because if negativity were an Olympic sport, these folks would be up there on the podium. 🥇

    Anyway, to all the fellow sellers reading this — you’re not alone. When life gives you 1-star reviews… read their other ones and have a good laugh. 😅

    41 votes
    0 votes
    749 views
    5 replies
    Latest activity
    user profile
    Seller_tjfNrkjGXVN1a
    ∙
    user profile
    Customers complaining product is too small
    by Seller_tjfNrkjGXVN1a
    Amazon replied

    We sell products by volume in litres. We make this very clear on the listing, with examples, photos, and a specific explanation of what a litre is, the difference between volume and weight etc. We offer a range of options from 1 litre to 15 litres. We have several negative reviews saying the product is too small which show up in voice of the customer as a 'very poor' experience, and I believe this harms the listings.

    I don't think there is anything else we can do to make it clear. The customer buys a litre, gets a litre, then complains they got what they bought. Frustrating. I accept there are always going to be customers scamming refunds and lying. My problem is that Amazon allows these issues to harm our business rather than allow us a right of reply.

    I'm guessing you'll tell me this is just another stupid thing I have to put up with if I want access to market under a global megacorp with no interest in the interests of sellers. But it shouldn't be, should it.

    9 votes
    0 votes
    427 views
    12 replies
    Latest activity
    user profile
    Seller_sKpu5qmUj2QiW
    ∙
    user profile
    Ongoing Refund Scam Causing £74,000+ Loss
    by Seller_sKpu5qmUj2QiW
    Amazon replied

    We are currently facing a severe and ongoing issue on Amazon where multiple fraudulent buyers are abusing the platform’s refund policy to conduct illegal dropshipping scams. These individuals are purchasing our products, obtaining automatic refunds from Amazon (without returning the goods), and selling the items on marketplaces such as eBay.

    We have concrete proof of this activity. We ourselves placed an order via eBay and confirmed that the product was delivered by our own carrier partner, clearly indicating that the fraudulent sellers are sourcing the products through Amazon, using our listings. This is blatant abuse and financial fraud.

    To date, we have incurred a financial loss exceeding £74,000 due to these scams. Despite providing Amazon with detailed evidence—including delivery confirmations and links between eBay sellers and fraudulent Amazon buyer accounts—we have only been told that certain buyer accounts have been blocked. Unfortunately, this has not resolved the issue, as the perpetrators simply create new buyer accounts and repeat the same tactics.

    Amazon’s current system appears to be enabling these bad actors:

    Automatic refunds are issued without proper verification.

    Non-returnable product policies are exploited repeatedly.

    SAFET claims are consistently denied, despite our substantial proof.

    No access to the identity or information of these fraudulent buyers is provided to us, limiting our ability to pursue independent legal action.

    We believe that Amazon has both the capacity and the responsibility to flag and stop buyers who request multiple refunds in a short period, yet this loophole continues to be ignored. As a result, we—the legitimate brand owner and seller—are left absorbing the losses, while Amazon and the fraudulent parties profit from our products and work.

    Immediate escalation to a senior account or fraud specialist.

    A full investigation with outcomes shared transparently.

    Reimbursement or support in recovering our losses.

    Policy review and stronger safeguards against recurring refund fraud.

    We are more than willing to provide all supporting documentation again to aid in this process.

    68 votes
    0 votes
    2.1K views
    42 replies
    Latest activity
    user profile
    Seller_MVOHLS2lSSJOt
    ∙
    user profile
    Buyer returns old controller with different serial number - Wins A-Z
    by Seller_MVOHLS2lSSJOt
    Amazon replied

    Hi,

    Amazon have to be joking. I have all the proof against this buyer clearly trying to return his old used Xbox controller for the new one I have sent

    I recorded the serial number of the controller I sent - Buyer sends back the same box matching the serial number of item I sent, but controller inside is a used old one with a different serial number.

    I ask seller support what to do. They said do not issue the refund. I do not as it is a FBM order. Buyer opens A-Z and wow wins the claim. I appeal it saying I have all the evidence attach photos. Decline appeal.

    What sort of system is this. How are Amazon directly robbing us sellers. This cannot keep happening. How do I escalate this.

    4 votes
    0 votes
    546 views
    20 replies
    Latest activity
    user profile
    Seller_gAhPNiLrkfTcr
    ∙
    user profile
    When Returns Don't Match: Managing Wrong or Damaged Item Returns
    by Seller_gAhPNiLrkfTcr
    Amazon replied

    Dear Sellers,

    Has a customer returned a defective item or sent back the wrong product? These situations can significantly impact your business. Following these guidelines will help protect your profits and maintain positive customer relationships:

    📑 Step 1: Document Everything

    • Take clear photographs of the returned item.
    • Record all shipping labels and tracking information.
    • Keep all evidence in your records.

    💰 Step 2: Process the Refund

    • Action within 48 hours of receipt.
    • Select "Partial Refund" when appropriate.
    • Upload photographic evidence.
    • Never ignore or close returns without proper action.

    💬 Step 3: Customer Communication

    • Message the customer explaining your decision.
    • Clearly state why you're issuing a partial refund.
    • Keep all communication professional and constructive.
    • Work together to find a solution.

    Key Point: Solid documentation and straightforward communication are essential. Keep your customer informed of all decisions.

    💭 We'd love to hear from you: What's your biggest challenge when handling returns? Share your experience in the comments below!

    2 votes
    7 votes
    1.2K views
    28 replies
    Latest activity
    user profile
    Seller_3y3QD82wKAZFN
    ∙
    user profile
    1 star feedback
    by Seller_3y3QD82wKAZFN
    Amazon replied

    Customer buys a item then leaves the following feedback

    "I wasn’t aware of paying tariff as a buyer."

    1 star

    amazon's reply oh we cant do anything about it. we can not do a manual review!! i don't believe that for a second.

    This platform doesn't care at all about sellers these days, time to close the account.

    If a buyer doesn't know his own country's import rules that's not my problem amazon shouldn't be promoting cross platform if they can not inform the customer, ebay tells them before ordering

    4 votes
    5 votes
    650 views
    11 replies
    Latest activity