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Hello,

My account has been deactivated for approximately two months. We are a company that operates outside of the UK and acts as an online distributor for some of Turkey’s largest brands as the right owner of the brands.

In the Amazon US, we are a compliant Amazon seller, adhering to all policies and regulations, and paying our taxes. We sell approximately 15,000 products per month.

In our warehouse in Turkey, we employ around 20 people. A few months ago, following Amazon's guidance, we established a company in the UK to start selling our brands in this market.

Our business address is a virtual address, while the primary contact information is also my office address and business operating address, as I am one of the company partners. This address was verified using a utility bill under my name. Our account was flagged for a UK Establishment check. After informing Amazon that we are not a UK Establishment, the account was reopened, and any outstanding VAT liabilities were collected. Despite receiving a "completed" email, the warning did not disappear. Assuming that we might indeed be considered a UK Establishment, I proceeded to apply accordingly. Which is our confusing mistake but solved.

Later, the VAT Submit team reached out and clarified that our account does not qualify as a UK Establishment since it is linked to a virtual address. After re-examining the rules, I confirmed that we are a NON-UK Establishment and marked this status via the Account Health button.

My account was reactivated; however, the VAT Submit team continued to conduct the UK Establishment verification. Despite my clarification that "We are not UK Established," the account was suspended again.

Later, during a discussion with the Account Health team, I explained the situation. They informed me that since we are a UK-registered company, we must apply as a UK Establishment. This was incorrect information, and I submitted a case providing the date, time, and details of the phone call where this guidance was given.

At this point, everything became quite confusing, and our account was suspended again.

After several attempts, it was finally confirmed that our account is a NON-UK Establishment. The TAX team sent a notification stating that we could resume selling, and the fund hold was lifted.

However, the VAT Submit team still keeps our account suspended, stating that the UK Establishment verification could not be completed.

As a company, we are not pursuing the funds in our account. Our primary goal is to continue conducting our business in the UK in compliance with the regulations. We are willing to make any necessary adjustments as requested, but we are not receiving any responses to our inquiries.

We are in a difficult situation and urgently need support.

Kind regards,

Is fifteen pounds a good net profit margin? This is just considering basic costs, and excluding any Sales, PPC, Advertising, etc.

Hi everyone,

I’m hoping someone from the community — or ideally an Amazon representative — can help shed light on this situation or suggest an effective escalation path.

We’ve been stuck in a frustrating cycle with the Seller Performance Team regarding DE, FR and ES account deactivation due to a linked account issue. Here’s what keeps happening:

1. We receive a standard response saying:

> “To reactivate your account, you must provide evidence that you were previously the account holder or had account rights, but are no longer the account holder or account rights…”

2. After submitting Amazon’s own confirmation that the related account was officially closed years ago, we then receive another templated message saying:

> “To reactivate your account, you must first successfully appeal all policy violations in all other seller accounts…”

And then the cycle just repeats — back and forth with no human acknowledgement of the documentation we’ve submitted. It seems our case isn’t being reviewed at all.

We’ve been cooperating fully and supplying everything within our means, but without any case-specific reply or path forward, we’re now at a standstill.

Has anyone successfully escalated a similar situation? Is there a reliable way to get a real human review or involve a senior Amazon team member?

Tagging a few experienced folks here who might be able to help or share advice:

@Seller_z3k8APxGfbQEK, @Seller_Huz6FT08OxHAR , @Seller_mIRnuhdx7l5sN , @Seller_TSXM2A5nxWSuH , @Seller_XUNeUuvrQDpgP, @Nikolaus_Amazon please help us.

Any guidance is appreciated — thank you in advance!

Confused. Buyer is trying to return a faulty Garmin Forerunner GPS sports watch but keeps getting the message ’item is non-returnable’. He’s not out of time/policy so he should be able to do a return request. He’s tried both through the app and using a browser but cannot do the return request no matter how much he tries. I cannot fathom why he should be presented with this message/error, I’ve had a buyer return for a fitness watch in the post and should in no way be classed as a non-returnable item. Any thoughts?

Around 3 weeks ago i created a shipment with amazon to pick up 2 pallets. The scheduling pickup etc was to be done by amazon - we had no personal control over this. I have been in regular contact with amazon to try get it picked up. I am relentlessly told 'please wait 48 hours for us to receive a response from the carrier'. this has turned into weeks with seller support saying the exact same thing each time. Its an absolute joke. How are we to make money when it takes almost a month to pick up 2 pallets? Weve imported other products and sent them off as case packs, and theyre already in the warehouse processing - while the 2 pallets are not. Has anyone else had to deal with the same issue?

I created a listing for my own brand and Amazon said they were not accepting listings. I contacted brand support, who said I had not registered my brand/the system had not updated. Brand support sorted this out and advised me to delete the listing I had created and start again with a new listing. This all went well, I was asked for my compliance certificates and received an email from Amazon this morning, saying that all the certificates had been approved and verified, fantastic! Went onto my account to start the ball rolling and get the stock shipped to Amazon and im back at stage one. My account is saying the product is not being accepted, even though Brand support said that it would be fine given I provided the correct certification. I have just spoke to Amazon support and Brand support, whom keep passing the buck and saying the other is responsible. I have done everything Amazon have asked, the product fully compliant and still no further forward.

Fellow sellers, let me share a fascinating case study of Amazon's inventory alchemy that would make Houdini proud.

Our recent shipment (FBA15K4K6YNF) performed a spectacular vanishing act - 12 units of our premium LED-lit makeup mirrors (retailing at €50+ in ES marketplace) disappeared into Amazon's fulfillment ether. After weeks of investigation (kudos to the team for finally confirming the loss), we received compensation worthy of a street magician's pocket change: €1.77 per unit against our €20+ cost.

But wait - the show wasn't over! Another 9 units of complementary LED mirrors (€30+ cost) materialized into €5.9 reimbursements. Our backstage passes? Fully approved invoices and cost documentation in Inventory Defect & Reimbursement.

Here's where the real magic happens:

1. Amazon's "Estimated Value" field remained mysteriously blank - like a black hole swallowing all cost logic
2. Seller-submitted values got Houdini'd into "denied" status post-investigation
3. Multiple cases evaporated into the "resolution" void despite documented evidence

We applaud Amazon's consistent ability to:

✓ Lose large/heavy items (these aren't paperclips!)

✓ Maintain poker-faced compensation algorithms

✓ Create circular case resolutions worthy of M.C. Escher

To our Amazon rep readers: While we appreciate the platform that makes global selling possible, this reimbursement theater is creating plot holes in our P&L narratives. When will the "estimated value" illusion finally reveal its method?

Fellow sellers: Have you experienced this inventory prestidigitation? Let's compare notes before our next shipment gets transformed into digital confetti.

#FAFulfillmentMysteries #ReimbursementMath #InventoryMagic

A customer places an order and 6 weeks pass without a word.

Suddenly a 1 star product review is left stating there was a problem with one of the 2 things ordered, a 5 star product review was left for the other item.

The customer did not get in touch first to let me or Amazon know.

There is no longer the ability to respond directly to product feedback.

The message I sent to the customer was rejected because they have opted out of unsolicited emails.

So how am I supposed to rectify this for the customer and let future customers know that I have tried to get hold of them to find out what happened and have changed the product in response to the bad review?

Any suggestions? @Seller_Huz6FT08OxHAR @Seller_DNQGSsdC7DccM@Seller_TSXM2A5nxWSuH