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🚨 How to Report Incorrect Brand Name Changes
by Seller_z3k8APxGfbQEK

We want to address a concern that many of you have raised regarding unauthorized Brand name changes on Amazon.

We have engaged with many of you, hear you, and we understand the frustration and potential impact this can have on your business. First, we want to assure you that we are actively working with our internal teams to address this issue. Your feedback is invaluable, and we're committed to improving the selling experience for all of our partners.

If you experience an unauthorized brand name change, please follow these steps:

1. Submit a report through the "Report Abuse" feature

2. Select "Product detail page was changed to represent a different product"

3. We suggest sellers to provide relevant details such as when the ASIN was created, by whom, and what the brand name was originally.

4. We're continuously monitoring these reports and working to streamline the resolution process.

However, if your report is declined, please don't hesitate to create a discussion post in the "Manage Your Brand" category and be sure to include your complaint ID for faster follow-up.

We want to emphasize that we're taking this matter seriously and our teams are collaborating to develop more robust safeguards against unauthorized brand name changes. We appreciate your patience as we work towards a more secure and efficient system.

As always, we're here to help. If you have any questions, please let me know.

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Hi everyone,

Is anyone else experiencing a widespread glitch with the “Bought in past month” figure across all listings?

As of yesterday, every single one of my ASINs is affected. Most of them typically show 1,000+ orders per month, but now they’re all displaying just “50+ bought in past month” — even though my actual order volume hasn’t dropped.

This seems to be a front-end display issue, but it’s concerning because that number adds social proof and trust for potential buyers. A sudden downgrade to “50+” across the board could seriously impact conversions.

I’ve raised a case with Seller Support, but so far no clear answers. Just wondering if others are seeing the same issue, and if anyone’s heard back from Amazon with confirmation that this is a known bug?

Appreciate any insights.

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Amazon Performance Review Problems
by Seller_u30KqMRByKQ8S

I am a UK site seller. On June 25, 2025, we received a performance email saying that my asin: The third party's trademark badge appeared on the B0CQXDRKS4 product details page, which may be suspected of infringing the trademark rights of the third party. Please check the case ID: 11263144892

However, after our inquiry, the trademark badge printed on this product belongs to an employee (individual) under our supplier company. We communicated with him and provided a trademark authorization letter as required. The authorization letter clearly states the following contents:

1. The document contains the name and address of the right holder.

2. The document clearly authorizes you to use your own brand name with the intellectual property rights of the rights holder.

At the same time, in order to verify the authenticity, we require the owner to sign the authorization book and provide the personal copy of the ID card. The name and address displayed on the ID card are exactly the same as the name and address of the owner of the trademark right! (Only the difference in Chinese and English translation)

Unfortunately, after we provided the authorization document, the review team informed us that the authorization document was invalid, but there was no reason or reason for refusal! Every time it is a template reply! We have had no results in feedback on many occasions and cannot contact the Amazon performance review team.

This problem has seriously affected our business activities, and we do not understand that we have provided the required documents as required by Amazon, and we are willing to bear legal responsibility for the authenticity of this document, but your review team refuses every reply and has no reason! We do not accept this kind of document of authenticity that we provide without any reason!

Could you help us check and solve this problems?

Thanks!

@Seller_mIRnuhdx7l5sN @Seller_TSXM2A5nxWSuH@Seller_DNQGSsdC7DccM@Seller_hnDMgUKxMh1V4 @Seller_Huz6FT08OxHAR

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Title well explained.

Source: article published by Counterpunch yesterday.

No point of adding links here since non-amazon links are not allowed.

Amazon will definitely pass the costs on to sellers somehow.

I am now intrigued to see how Amazon reacts.

@Seller_mIRnuhdx7l5sN @Seller_gAhPNiLrkfTcr @Seller_Huz6FT08OxHAR

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Transparency Serial Numbers not accepted?
by Seller_xh5nGgLkmdaka

Hello,

I recently sent some stock that require transparency codes to a fulfilment centre, which were all marked unfulfillable as they 'weren't labeled with the transparency codes'.

I applied the codes the brand sent me to every product. Is there somewhere I need to enter these codes on seller central?

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Dear Fellow Sellers,

I am reaching out to the community today feeling incredibly frustrated and hoping to hear if anyone has experienced a similar situation or can offer advice. I'm currently stuck in a loop with Seller Support over a reimbursement issue for a customer return, and the conflicting advice is costing me money.

Here's the scenario:

1. Original Issue: For Order ID 202-1433992-3262734, a customer initiated a return for 3 units, but only returned 2 of those units. They still expected a full refund.

2. My First Contact with Seller Support - I contacted Amazon Seller Support via email (on July 14, 2025) to ask how to handle the refund, as a unit was missing. The representative, explicitly advised me: "If the buyer fails to return the complete items, kindly process a full refund to the customer and file a Safe T claim."

3. My Action: Trusting this direct instruction, I proceeded to issue a full refund to the customer for the order.

Attempting SAFE-T Claim: Immediately after issuing the refund, I went to file a SAFE-T claim for the missing third unit, as instructed. However, the system presented this message: "This order is not eligible for a SAFE-T claim because you have issued a refund to the customer. Only refunds issued to customers by Amazon, on behalf of sellers, are eligible for reimbursement."

4. Subsequent Contact with Seller Support (email & chat, multiple times): I then contacted Seller Support again, explaining the direct contradiction between their initial advice and the system's response. I've sent emails and engaged in two separate chat sessions (16th & 17th of July). In all these interactions:

They repeatedly explain the policy that I issued a Standard Refund, making it ineligible for SAFE-T.

They consistently refuse to acknowledge that their own previous advice directly led me to issue that "Standard Refund."

They have point-blank refused to escalate my case to a supervisor, often pausing the chat indefinitely or simply repeating policy. It feels as though they are actively avoiding taking responsibility or escalating.

5. The Problem: I followed specific instructions from Seller Support, which directly led me to a situation where I am now ineligible for reimbursement for a missing item. I am out the cost of one unit due to conflicting and, frankly, incorrect guidance from Amazon's own support staff. The current support staff are refusing to acknowledge the prior advice or escalate the issue.

My Questions to the Community:

Has anyone else experienced Seller Support providing advice that, when followed, makes you ineligible for a claim/reimbursement?

How did you manage to get this kind of issue resolved when support agents refuse to acknowledge their own conflicting advice or escalate?

Are there specific keywords, phrases, or methods that have helped you get an escalation through chat or email in similar situations?

What was your ultimate resolution, or did you simply have to absorb the loss?

This is incredibly frustrating, especially when trying to operate in good faith. Any advice or shared experiences would be greatly appreciated.

Thank you for your time.

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Hi there,

Upon creating new listings recently I discovered a somewhat new type of error. It says "A maximum of 10 occurrence(s) is/are allowed for the attribute generic_item_review but it currently occurs 17 times.". Can I check with everyone whether this error means the item is restricted for selling/required approval to sell? And has anyone tried creating the shipment with this SKU regardless of the error? If you have, does it cause any issues afterwards? I have raised this under case id 11315569982 as well. Thank you.

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Listing Standalone Product – Errors 8008 & 990100
by Seller_5tMB7ei6tidr4
Amazon replied

Hi all,

I'm struggling to list a new standalone product, but my flat file keeps returning two errors:

8008 – Your child SKU is not set up correctly. Check if there are any product-related errors that prevented child SKU creation. Fix them first before trying to create any relationship.

990100 – The parent SKU was refused because there exists at least one non-approved package_contains relationship. Address any other issues associated with the SKU before resubmitting the relationship.

The confusing part is that this item isn't part of any variation family—it’s neither a parent nor a child. I'm leaving all parentage-related fields blank: Parentage, Parent SKU, Child Relationship Type, and Variation Theme Name.

I’ve contacted Seller Support and they advised to leave the Package Contains SKU Quantity and Package Contains SKU Identifier fields blank. I have done so, though I don't really understand why as this is a standalone unit, and these fields are optional and seem to be more relevant for multi pack items.

They weren’t able to assist further, and I’ve been receiving canned responses since. So I thought I’d ask here in case anyone has encountered a similar issue or has insight into what might be causing these errors.

If this message is being reviewed by an Amazon representative, the batch ID is: 5431964020286.

Thanks!

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My store has been suspended. Please confirm that you have set up a valid credit card and submit the following documents:

--Utility bills for pipeline gas, natural gas, electricity, tap water, mobile phones, fixed line or Internet services. I followed the requirements and ensured the authenticity of the submitted materials, but they have not passed the review.

I am a newly registered store and the only one. I really don't know how it was judged as a violation and banned? More importantly, all the materials I submitted were genuine, why couldn't they be reviewed. At the beginning, I submitted a telecommunications address certificate, followed by a power grid certificate, and then submitted a bank reconciliation and address certificate, but it still couldn't be approved. I really suspect that this auditor is an intelligent robot. What should I do if I make changes.

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I just opened a seller account and i was been asked to verify bank details with 1 pound, however next morning i was charged 30 pounds and received an email that they will keep charging me till the remaining balance is paid in full. i also received a random OTP.

can anyone please help?

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ASIN- 0853347859

This Book is from 1978 (almost 40 years old) and is listed as NEW !

Obviously it isin't and is misleading to the buyer and it's just to get the buy box (featuted offer)

I have messaged the seller about this scam & I hope Amazon take note and take action, its just NOT fair

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