Cross promotion


Hi everyone

Is it ok to cross-promote your items on Amazon by providing ASIN of a different product in description of a product?




The product description should only relate to that item and must not contain anything specific to anyone seller, such as other items they sell


Any product description you put on an item has to be applicable to all sellers who might list on that ASIN or they could ask Amazon to remove it.



How can we cross promote in accordance with Amazons policies? I have been searching for an answer and I have seen a couple of vague references to this being done through ‘Manage Inventory’ but no more info.

The below mentions an ‘Accessory Relationship’ with similar goods being promoted in a ‘recommended’ box - this is exactly what I want as I am selling furniture and want customers to be able to find items from the same range.

Many thanks

Candid Furniture

closed #5