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Hello Sellers! Happy Friday 😀

Whether you've just launched your first product, hit a new sales milestone, or finally mastered A+ Content, we want to hear about it! Sharing your wins—big or small—not only motivates others but also helps us all learn and grow together.

Here's how to join in:

✔ Drop a comment with your recent win (or wins!)

✔ Share what made it possible - did you try a new strategy, tool or approach?

✔ Feel free to ask questions or cheer on your fellow sellers!

Let's fill this thread with inspiration and actionable tips. Who knows? Your story might be exactly what someone else needs to hear today!

Looking forward to reading about your successes.

2 votes
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Removal orders to Northern Ireland
by Seller_4GpvP6nGYJMZV

Hi i have tried many times to try and get my amazon products sent in bulk removal order to my address in Northern Ireland my Inventory is in mainland UK warehouses but it wont except my address on the removal template is there any way to get my inventory sent to me in Northern Ireland.

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2 replies
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I’ve reached breaking point and I’m posting this publicly because I’ve followed every process Amazon laid out and have gotten nowhere.

Here’s what happened:

  • A customer placed an order and later filed an A-to-Z Guarantee claim, saying they never received the item.
  • I reached out to them - multiple times - and found out they missed the first two delivery attempts, but the item was delivered on the third attempt.
  • I have proof of delivery from UPS, one of the most reliable couriers out there. It shows date, time, location, everything. The order was clearly delivered to the correct address.
  • Despite all of that, Amazon still granted the refund under the A-to-Z claim.
  • I appealed. Rejected. No explanation.
  • I contacted Seller Support - and all they did was send it back to the same Claims team. A full circle of uselessness.

What more am I supposed to do as a seller?

I fulfilled the order, the item was delivered, I provided solid proof from a trusted courier - yet Amazon sides with the buyer who just says “I didn’t get it.” This is a broken system. If customers can simply claim non-receipt and get refunded, even when there's clear delivery confirmation, then we’re not running a marketplace - we’re running a free giveaway service. This isn’t just unfair - it’s enabling fraud. It’s Amazon rewarding dishonest behaviour and penalising sellers who do everything right.

I’m demanding Amazon explain:

  • Why was the claim approved when I had clear delivery proof?
  • What is the actual point of using tracked and signed-for delivery if Amazon doesn’t even consider it?
  • How are sellers supposed to protect themselves when the appeals process is completely opaque and clearly biased?

This is outrageous. I’ve lost money, time, and trust in this platform. If sellers can’t rely on Amazon to protect them when we follow the rules, what are we even doing here?

17 votes
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I’m posting this to share a recent case that I believe clearly demonstrates the level of injustice some of us sellers are facing and to ask, if this isn’t a hostile environment for third-party sellers, what is?

A customer bought a clay BBQ grill from me. Over a month after delivery, they broke it and then filed an A-to-Z claim. Despite the return window being long closed (Amazon's own 30-day policy), Amazon accepted the claim, refunded the customer, debited my account, and applied an Order Defect Rate (ODR) penalty to my account because i decline the return when customer request out of policy return.

Let’s be clear:

The product was delivered (only 3 days late, and the claim was NOT about delivery) but amazon always seeking problem to punish sellers

The customer caused the damage can see from picture below.

The return request was outside the allowed time frame by amazon rules!

I was simply following Amazon’s own policies by declining the return.

Yet I was hit twice: once financially with a refund from my own pocket, and again with an ODR penalty, which could affect account health and future sales.

I’ve appealed, of course they decline what else can be is it ? but the bigger issue is: how are we expected to run sustainable businesses under these conditions? If customers can break items, ignore return deadlines, and still be fully protected while we’re punished for following the rules, then what does seller protection even mean anymore?

Has anyone else experienced similar cases? This kind of treatment is not just unfair it borders on hostile. It’s time Amazon held itself to the same policy standards it expects from us.

@Seller_j9Bd91CW3ZVpr@Seller_mIRnuhdx7l5sN @Seller_DNQGSsdC7DccM@Seller_z3k8APxGfbQEK@Seller_Huz6FT08OxHAR Can you please check this madness and delete this ODR from my account and return my money back please?

1 vote
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Hello, my shipment of 98 bulbs worth about 9k pounds was delivered to the Amazon warehouse on April 7 and since then no activity, I opened a case that I missing my goods and got this response:

but there is nothing specific that I should do and no evidence provided like photos that something is wrong, the Philips Hue bulbs all have original SKUs so I dare say that the Amazon warehouse covered up my shipment and is trying to hide

My name is Jaswanth, I am part of the leadership team. I have reviewed the investigation for shipment FBA15K5H489X and found it to be accurate.We’ve reviewed and found that your shipment FBA15K5H489X contained items with missing or incorrect labels. Here's a list of the mislabelled items:

B0C61WSP97/98

Incorrect labels cause processing errors and delays in receiving your shipment into inventory. Verify that all labels have the correct SKU when you ship inventory.

Note: Amazon reserves the right to relabel items at the merchant's expense and destroy or liquidate mislabeled items if the owner is unknown.

0 votes
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11 views
3 replies
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Brand Registry Application Rejected again
by Seller_B1uGqvh08Obvz

Hi,

I recently completed an application for brand registry, case ID: 11096290272

I took pictures with my phone of the actual product and this was uploaded to the application. However i have received a rejection of the application and this is the reason why. Why am i being told images should not be computer generated, when i have taken pictures of the actual product with my phone. Could i have any more information as to why the application was rejected? This was the reply i received

- The documents provided are not acceptable for Brand Registry. The images should not be computer generated and must be of the physical product you intend to sell on Amazon. We ask that you submit at least one image of your product or product packaging as part of the application. The submitted pictures will be used solely for the purpose of reviewing your application, and customers will not have access to them.

Thank you

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0 replies
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This is beyond unacceptable.

We issued a full refund over 70 days ago, and now the same buyer has somehow managed to open an A-to-Z claim on that already resolved order. The buyer does not have the item, has been returned and refunded in full, and yet Amazon has allowed this claim to proceed. How is this even possible?

This individual has ordered from us twice before and left two negative feedbacks within the very hour of delivery not just the same day, the same hour. We've reported this behaviour repeatedly, flagged it as abusive, and received no meaningful action in return either feedbacks remaining and keep harming my account.

Now, not only is this malicious buyer still active, they are being empowered to exploit the system further opening claims months after resolution. This is a clear breakdown in process and seller protection.

We are expected to meet the highest standards as sellers, yet we’re given zero defence against blatant abuse. Amazon’s failure to close such an obviously invalid claim is a direct threat to seller integrity and business stability.

Customer issue:

Property Damage or Personal Injury Incident

Delivery estimate: 18 February 2025 - 21 February 2025

We demand an explanation:

How is a claim allowed on a refunded order after 70+ days?

What safeguards are in place to prevent this kind of abuse?

Why are repeat offenders not being flagged and restricted?

Enough is enough. This treatment is not just unfair it is harmful. Amazon must be held accountable for failing to protect its sellers from this kind of exploitation.

2 votes
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69 views
12 replies
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Hi,

I have tried to sent a dangerous goods parcel 3 times now to this address NN11 8PQ and had my parcels returned every time. I am not sure why as this is the address amazon have provided themselves. Any suggestions I have contacted seller support and they haven't replied for over a month now. Its ridiculous.

0 votes
0 votes
11 views
1 reply
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Changing from a business to self employed
by Seller_s0q4eT0IHyb5N

Hi,

We are closing down the Ltd company, and I'm just selling off the final stock under my own name (we have purchased the remaining stock from the company). However, Amazon still has our account registered as a business and I can't edit the bank account (it says the account needs to be in the name of my business)

I've asked SS, but I'm not holding out much hope for a good solution - so I thought I'd ask here to see if anyone has any ideas :)

Thanks

Andy

0 votes
0 votes
201 views
3 replies
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Red 'Frequently Returned' Banner destroying Sales
by Seller_PY6qN1rPPfY0J

Hi There,

Has anyone else been the victims of this brainless decision by Amazon to start putting red 'Frequently Returned' banners on product pages?

A banner has appeared on one of my listings for a pair of sunglasses that have been on sale for over 15 years, with an excellent record of customer satisfaction and feedback. Unfortunately for me, 'poor fit' is a frequently used excuse by customers when they want to return something without having to pay the return postage - also, this particular product is ideal for skiing, so you get some customers who buy them, go on their ski holiday and then return the glasses for a refund so they've effectively 'borrowed' them for free.

My sales of this leading item in my range have tanked, going from around 60 units a month to three.

Is anyone else a victim of this? What can we do about it? if these banners start turning up on my other leading products it could totally ruin my business.

Typical Amazon isn't it, you get a bunch of overpaid young executives who haven't got the first clue what sort of impact these things have on people's livelihoods, sitting around some posh table in a glass-walled air conditioned office coming up with this dross in order to justify their jobs. It makes me seethe.

I'd be interested to know the thoughts of others suffering this cancer.

18 votes
11 votes
781 views
15 replies
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Account deactivation.
by Seller_XsRo0wcMDYRtg

Hi everyone,

Could you please help me with an issue I have faced? It has been almost two weeks since I created my seller account, and I don't have any other account. However, my account has recently been deactivated due to a multiple account violation policy.

I don't have any separate seller account with this platform, and I received an email stating, "Please provide evidence that you have never owned a separate account and believe this deactivation was in error by providing supporting documentation."

I have no idea what documents I am supposed to provide to prove that the other account isn't mine.

How can I prove that I only own one account and have never owned another account with this platform?

0 votes
0 votes
16 views
4 replies
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