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What would you do in this situation?

We had a customer recently that ordered (worth over £150) and claimed non delivery, despite the delivery image showing it was delivered inside their secure gates. It's also not the sort of thing someone would steal, given A) it's size and B) the type of product it is.

The customer opened an A-Z and won (unsurprisingly).

However, the same customer has now placed the exact same order, albeit nearly a month later.

What should we do in this situation? As i'm hesistent to send the order out again, only for the same customer to win an A-Z if they wish...

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Hi Moderators,

I'm reaching out here because the Feedback Manager has once again failed to remove clearly unfair and policy-violating feedback, and I urgently need your help.

Case ID: 11280267532

Here’s what happened:

A customer ordered a product that is clearly described as plastic bottles — the word “plastic” is mentioned in both the title and description. However, the buyer later submitted a return request stating:

"I assumed I ordered glass bottles."

This is entirely a buyer mistake not a fault with the product or with our service. Still, as a gesture of goodwill, I offered to accept the return, following Amazon’s rules, with the condition that the buyer covers original and return shipping since we were not at fault.

In response, the customer left the following negative feedback:

"I think it’s so unreasonable that if you’re not happy with your goods that you should have to pay original shipping and return shipping."

This feedback is NOT related to our service. It’s a personal opinion about Amazon’s return policy and an attempt to shift blame for a mistake the buyer made by not reading the listing.

Despite this, Feedback Manager rejected our removal request.

How is this fair? Sellers are being punished publicly for things we didn’t do and Amazon's automated tools are failing to protect us from misuse of the feedback system.

I am respectfully asking you to step in and escalate this.

We followed all policies, acted professionally, and still got hit with damaging feedback for something that was not our fault.

This kind of situation makes it feel like sellers are left completely unsupported.

Thank you in advance for taking the time to look into this.

Sakura_Amazon_

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Ungating Issues!
by Seller_Rh7DIDGmzp83n
Amazon replied

I am having a real problem getting ungated for a brand.

I have an invoice directly from them, a letter from them giving me consent to sell on Amazon, along with the safety sheets for the products (not that they need them).

I continually get the same cut and paste response on the application that doesn’t answer my questions and it is so infuriating!

Please can you let me know if there is there a way to speaking to an actual person regarding this? The support guys just refer me back to the application page :(

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Hi all,

I'm hoping someone can shed light on this, or if a mod sees this, maybe help escalate.

My Amazon seller account was deactivated due to not having a valid VAT number. I’ve now acquired a new, valid VAT number and have been trying to update it and reactivate my account. However, I keep hitting a wall with the process.

Here’s what I’ve done so far:

* Submitted an appeal to uk-vat-number-appeals@amazon.co.uk

* Opened a case through Seller Support.

But I received this message:

"This email address is not the correct channel to submit an appeal... Please use the 'Reactivate your account' button in Account Health..."

The issue is that I already used the "Reactivate your account" button and uploaded all required documents including my new VAT certificate, but haven’t heard anything back. When I try to submit more info, it just loops me back to the same page. No option to escalate, no response, and no way to update the VAT in the backend.

Has anyone successfully navigated this? Is there a different team or escalation path I’m missing?

Any help is much appreciated!

Thanks,
Alan

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A-Z for a pending order
by Seller_Fg2fqaWOnEtha
Amazon replied

I've had and lost many ridiculous A-Z claims, but this one takes the prize. I had a pending order as part of Subscribe & Save that sat as pending for weeks before disappearing altogether. Since I couldn't process the order, the customer never received it, despite Amazon continuously sending them messages with different delivery dates. Eventually, the customer filed an A-Z claim, and now my ODR has been impacted. Why? I haven’t done anything wrong! I don't have any control over pending orders!

@Seller_DNQGSsdC7DccM@Seller_Udi0JNbTrsmUV

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19 replies
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Lost Buy Box on every single listing without warning
by Seller_GiVKopyNJZpci

Hi as you can imagine i am losing my mind.

The buybox has been removed on every single listing i am on even for private label without warning or reason.

Ive gone from 2k a day to less then £100 a day for no reason

Every single metric is perfect. Nothing is above any threshold set by amazon

i need help asap or i will have to go through legal route as this is devistating to my business.

@Seller_hnDMgUKxMh1V4 @Seller_Huz6FT08OxHAR @Seller_DNQGSsdC7DccM @Seller_mIRnuhdx7l5sN @Seller_TSXM2A5nxWSuH

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Missing June Sales
by Seller_0RxXT38Z8SoGb
Amazon replied

There are Sales Orders missing from our Reports repository. I have compared the Tax report to the reports repository and there are a significant number of orders missing. Also our fees do not come anywhere near the value invoiced. There are also sales orders on the report repository that do not appear on the VAT calculation report for June. How do i get accurate sales data for June?

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We've just had a over £3000 taken from our balance due a reversal reimbursement from November 2024. I've never experienced this before.

I've checked and they haven't allocated the stock to my FBA stock. So no idea why they've issued this.

Has anyone else experienced this or could a Mod help me please?

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3 replies
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Hi Fellow sellers,

please could some one help me to get Amazon to understand an issue, need some advice. My issue is that I have a range of graduation cards that we send into Amazon for them to fulfil. We print the FKSKU barcode on the back of the card along with human readable version of the barcode printed underneath. Some one at Amazon has put a label onto the card for a different design of card. So what happened is a lady order a graduation card and got one with different text than what she was expecting. I used to work in Amazon warehouse and I know 100% what has happened, but I keep getting told that they haven't relabeled the item

how do I get someone to understand and look at the issue, what I am concerned about is if they have done this on multiple items

please help me, "support" shouldn't be this frustrating and time consuming

thanks in advance

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Hello.

A few days ago we received the following account policy warning

Your account is at risk of deactivation due to unaddressed violations that have lowered your Account Health Rating to below 100. Resolve the violation(s) within 3 days of this notification to avoid impact to your account. - "Facilitating fake orders to hold the inventory of another seller to damage or abuse the seller, their listings or their ratings is a violation of our Amazon Selling Policies and Seller Code of Conduct. As part of the Code of Conduct, sellers must not attempt to damage or abuse another seller, their listings or their ratings."

After spending the next few hours completely puzzled trying to figure out how this could have happened due to me not having even purchased anything on Amazon this year, i eventually got through to an Account Health Specialist who informed me that the violation had been triggered by one of our own branded ASIN's.

Of course, this didnt make any sense to us whatsover until we looked at the listing and realised that a chinese seller had infact hijacked our ASIN. Now, i have no idea why the Amazon algorithm has decided to accuse us of this policy violation, but im guessing that it has something to do with the fact that the brand and the ASIN belongs to us, so whatever has happened with the hijacker must have something to do with us.

We just had an appeal rejected, however we just recently submitted a very straight to the point structured appeal outlining very clearly what has happened. If this is looked into for just a few minutes by the appropriate team, they will clearly see that the policy violation has been applied to our account by mistake.

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