Welcome to Seller Forums

I'm just wondering if others are having a bad week with RM. Many items are not being scanned, and even a couple of Tracked 24 items are stuck in limbo. I'm probably going to lose my Premium Delivery eligibility as a result.

Yesterday, Amazon refunded two customers out of nowhere (as in no previous contact), and today I'm fielding five claims of items not being received. A couple were obvious scammers, but the others, I'm unsure. It's all so tiresome. I guess this is more of a rant.

Hi fellow sellers,

I’m reaching out because like many of you, I’ve reached a breaking point with the way small businesses are treated by Amazon’s A-to-Z claims system and the lack of accountability from couriers like Evri.

Over the past few months, I’ve dealt with multiple cases where:

Buyers falsely claimed parcels weren’t delivered (despite GPS, signatures, or photographic evidence).

Amazon sided with the buyer automatically, refunding them without properly reviewing the evidence.

Couriers like Evri marked parcels as delivered or left them in insecure places, then refused to take responsibility.

Seller appeals were ignored or denied with copy-paste responses.

The only option left was to take court action just to recover the cost of lost goods and unfair refunds.

And I know I’m far from alone — I’ve seen hundreds if not thousands of similar stories here in the forums, across TikTok Shop discussions, Reddit, and Facebook seller groups.

Enough is enough.

I’ve now written a formal letter to:

My local MP

The Department for Business and Trade

The Competition and Markets Authority (CMA)

And I’m reaching out to the Federation of Small Businesses (FSB)

📢 What I’m Asking:

We need legal reform to:

Hold platforms like Amazon accountable when they dismiss seller evidence.

Introduce independent dispute resolution, not just biased internal appeal systems.

Regulate courier services like Evri when they repeatedly fail to deliver properly.

Protect sellers from fraudulent buyers with a clear record of abuse.

Make platforms share liability — instead of pushing all the risk onto sellers.

👉 If you’ve experienced similar issues, I strongly encourage you to write to your MP and government departments too. The more of us speak up, the more likely we’ll see change.

Let’s stop suffering in silence. We built our businesses with hard work — we deserve protection, not punishment.

My store has been suspended. Please confirm that you have set up a valid credit card and submit the following documents:

--Utility bills for pipeline gas, natural gas, electricity, tap water, mobile phones, fixed line or Internet services. I followed the requirements and ensured the authenticity of the submitted materials, but they have not passed the review.

I am a newly registered store and the only one. I really don't know how it was judged as a violation and banned? More importantly, all the materials I submitted were genuine, why couldn't they be reviewed. At the beginning, I submitted a telecommunications address certificate, followed by a power grid certificate, and then submitted a bank reconciliation and address certificate, but it still couldn't be approved. I really suspect that this auditor is an intelligent robot. What should I do if I make changes.

Does anyone know for sure if 2 account is legally allowed to operate on Amazon UK market? Same director different business entity, different email, different phone number different address.

It is tricky as I see loads of people getting section 3 deactivations due to multiply account regulation yet I was told by amazon itself on chat it is fine as long as gets approved through KYC. Well we know that they like sending weather reports for logical questions so I am really hesitating to go ahead or not with 2nd account on new business.

I dont want to end up having both account deactivated without any reason...

Any replies or ideas or comments Wellcome :)

ty

D

Hello @Seller_XUNeUuvrQDpgP

I tried posting in the megathread regarding this but it's locked.

Our account has lost all buy boxes for no apparent reason. Our account has all healthy metrics and we have received no performance notification as to why we lost the ability for featured offer.

As is evident on the forums, this is an issue affecting numerous sellers.

Some examples of asin's that we have lost the buy box for, despite being the best price/delivery or the only seller priced below the competitive price are:

B075TYCWQ7

B00ZPWR0N8

B07TYYYK81

B0792ZWX7D

B07DH5ZS7X

B07N81VPDQ

B08PTKZRDP

B07DH9S7BM

B008VK3F94

B09SBTH8PC

Please can you raise this with the relevant team so that our buy box eligibility can be restored?

Many thanks,

Drew - Premium Beauty

The disbursement I initiated on 25/06/2025 is missing. I have spoken to SS multiple times. The funds are not reaching my bank account.

A case is currently opened with SS, however this is taking time to get resolved. My account was successfully verified for VAT establishment; however where are the funds being disbursed into. I have spoken to my bank several times but the money was not received. I requested BACs 6 digit confirmation, but I was only given an internal Amazon Bank Transfer ID. In the disbursements tab, there is no Trace ID. Another payment has initiated as per Amazon schedule and I don't want this to be the same situation.

Please help @Seller_TSXM2A5nxWSuH@Seller_VJ4XoAkjDpjPH@Seller_j9Bd91CW3ZVpr

Hi as you can imagine i am losing my mind.

The buybox has been removed on every single listing i am on even for private label without warning or reason.

Ive gone from 2k a day to less then £100 a day for no reason

Every single metric is perfect. Nothing is above any threshold set by amazon

i need help asap or i will have to go through legal route as this is devistating to my business.

@Seller_hnDMgUKxMh1V4 @Seller_Huz6FT08OxHAR @Seller_DNQGSsdC7DccM @Seller_mIRnuhdx7l5sN @Seller_TSXM2A5nxWSuH

New update notified today regarding a major change in the safe-t reimbursement policy,

we often have customers return software products with broken seals or compromised serial activation code numbers - it would seem these are no longer covered when a customer says change-of-mind yet returns a obviously used product.

additionally a number of customers have recently just affixed a returns label directly to a product box (even video games!) - and put it into the post. these would now not be covered as "damaged packaging" is now being excluded - yet these products often returned as "bought in error" "no longer wanted" cannot be resold.

---

amazon message reads

Hello,

Effective from August 1, 2025, the SAFE-T reimbursement policy for Easy Ship, Self-Ship and Seller Flex orders will be updated to be in line with industry standards and to ensure that damage claims are processed accurately.

With this change, we will no longer process SAFE-T reimbursement claims for the following return reasons:

• Product primary packaging or box damage

• Broken or open seals

To avoid unapproved claims, we recommend that you do the following:

• Ensure that items are securely packed for shipping.

• Submit claims only for product damage or other eligible issues.

• Include clear photos when documenting return conditions.

To view the updated policy, go to SAFE-T Policy for Easy Ship, Self-Ship and Seller Flex orders: Terms and Conditions.

The Amazon Services team

I’m reaching out regarding 3 of my ASINs, which are variants of each other. These products are certified and fully compliant — I hold the MHRA certification and all other necessary documentation.

The listings were removed , and we promptly submitted appeals with all required documentation. We were informed that the “CE risk assessment” attribute needed to be updated to “TRUE,” which we have done correctly from our end. The changes are reflected in the backend on our side.

However, support continues to tell us the attribute is not appearing as “TRUE” on their end. Despite repeated updates and confirmations (has been going on for weeks), the situation has not changed, and we are stuck in a loop of receiving the same answer with no progress.

We also requested that the attribute be updated manually from Amazon’s end since our updates are clearly not registering correctly on your system — but have not received a resolution.

At this point, we are at a standstill. We’ve taken every step possible from our side. How can I escalate this to a team who can help provide resolution and help update the CE risk assessment attribute on their end

Case IDs: 11230101572, 11229603632 and 11230326512