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Welcome to our Ask Amazon Q&A with the Brand Registry team, focusing on your questions about the Brand Registry Enrollment Process.

_____________________________________________________

⚡️ What You Need to Know:

The Brand Registry team will answer all your questions posted in this event thread on May 27th from 8 am - 4 pm.

_____________________________________________________

💡 Submit questions below!

Post all your questions below! Our partner team will be reviewing the questions that come in throughout the day (as well as those submitted in advance), and we’ll do our best to respond as soon as possible during the day of the event.

We're hosting Ask Amazon events across multiple stores. In addition to this UK event, sessions will also be held in the following countries:

France

Germany

Italy

Spain

Japan

Please note that this event thread is specifically for the UK Forums. Links for each individual regional event will be provided soon.

_____________________________________________________

Note: We cannot provide legal advice or otherwise interpret regulatory requirements on situations that are specific to individual sellers.

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@Seller_j9Bd91CW3ZVpr@Seller_XUNeUuvrQDpgP@Seller_mIRnuhdx7l5sN

Guys need your help,

I'm facing an issue, where Amazon has issued a trademark misuse/IP violation on my listing for a SE****UN product.

At the time of listing, “SE****UN” was not available as a brand option in the catalog, so I used my own brand name “CA*****RA” to proceed, while still clearly mentioning correct product details & images.

Amazon accepted the listing after reviewing multiple compliance issues (ingredients, pharmacy-only flag, etc.). Till this time same Listing was INACTIVE, But later checked it got ACTIVE & very next day suddenly flagged it as an IP violation, even though:

A) I never claimed to own the Selsun brand.

B) I only used the brand name I was forced to due to Amazon’s system limitation.

The listing is still active as of 15 May 2025.

Despite explaining this, seller support keeps sending copy-paste responses asking for a letter of authorization or to change the brand — when that wasn’t even an option to begin with.

Has anyone dealt with something similar? Any advice on how to get real help or escalate this properly?

I need help, @Seller_j9Bd91CW3ZVpr@Seller_XUNeUuvrQDpgP@Seller_mIRnuhdx7l5sN

Thanks..Bhim

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Account deactivated with section 3 need help
by Seller_Jufz5adkgPqrC

Hi

I am with amazon UK more than 13 years selling as merchant and FBA, My account has been deactivated with section 3, does not explain any particular asin that caused it, i sent several emails to amazon via case but always received same auto type reply "Category, Product and Content Restrictions": no further info. in my account heath all healthy no violation it is all clear.

anyone here from amazon professional team or seller who gone through this, please help me how to find out the exact reason of deactivated and what is the best way to appeal please help.

regards

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Hi everyone,

This evening, we’ve been hit with hundreds of sudden charges on our account under the description:

"Carrier delivery label adjustment due to under-charged delivery label"

These adjustments are:

Hitting all at once with no prior notice

Going as far back as April 2025

All related to EVRi Seller Fulfilled Prime (SFP) shipments

Providing no clear breakdown or calculation of how the so-called "undercharge" was determined. All we can see is that its a duplicate charge to the original buy shipping charge.

This has caused massive billing disruptions and we're concerned it may be a system-wide issue or billing error. A few example order IDs show the same problem with duplicate or unexpected label charges retroactively applied.

We have raised this with both EVRi and Amazon support, but are still waiting for an explanation or fix.

Is anyone else seeing this?

Would appreciate hearing from other SFP sellers (especially those using EVRi) to understand if this is isolated or affecting others too.

Thanks in advance for any insight!

@Seller_mIRnuhdx7l5sN

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something i wanted to share
by Seller_aakRkXehmHKf0
Amazon replied

few days ago our ebay account was restricted, ebay requested a few documents, it would take some time to get the documents so we emailed them saying hey we need some time to send those documents can u unrestricted our account so we can get the money out, 10 mins later our account got unrestricted..... i could never imagine amazon doing this....... amazon please take notes

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Hi all,

I’m hoping someone else has come across this — I’m seeing repeated £2.50 “Carrier Delivery Label Adjustment” charges from Amazon on shipments sent via EVRi using Buy Shipping, where:

The item is under 1kg

I’ve entered valid dimensions and weight

The carrier-audited values match exactly

I’ve already been charged for the label (typically £3.00)

Example:

For one order, I declared the parcel as 45 × 35 × 16 cm, 1000g.

The actual item was much smaller (522g, 14 × 2.6 × 21 cm), but I over-declared to be safe.

Amazon charged £3.00 for the label — then later hit me with a £2.50 surcharge, citing “Carrier delivery label adjustment due to under-charged delivery label.”

This is now happening across dozens of orders, and after reviewing just a week’s data, I’m already seeing £500+ in unexplained extra charges.

It seems to happen specifically when using EVRi through Buy Shipping, and even when all the entered and audited data match.

Has anyone else experienced this?

I've raised a case with Amazon, but would love to hear from others before escalating.

Any experiences or advice appreciated.

Thanks,

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Hello Sellers,

Three months ago, we announced New term financing option available for eligible UK sellers. We have noticed several questions about Amazon's new financing partner, TradeBridge, and wanted to create a comprehensive guide addressing the most common queries. As an Amazon-vetted finance partner for UK sellers, TradeBridge offers funding solutions of up to £5,000,000 with flexible terms and competitive rates.

In this post, we will cover:

✅ Who TradeBridge is and their credentials

✅ How their financing compares to previous Amazon Term Loans

✅ Key features and benefits

✅ Eligibility requirements and application process

We have organized the information in a Q&A format to make it easier to navigate. If you have additional questions after reading, please feel free to ask them in the comments below.

💡 Let's dive into the details...

Q1: Who is TradeBridge and why should I trust them?

TradeBridge is one of two finance partners, selected by Amazon to offer funding to UK sellers. They have over 10 years of Small and Medium-sized Enterprises (SME) funding experience. TradeBridge has been thoroughly vetted by Amazon and is trusted to provide financing solutions specifically designed for marketplace sellers. More information about them can be found at TradeBridge’s Website.

Q2: How does TradeBridge financing compare to the discontinued Term Loans underwritten by Amazon?

To qualify for TradeBridge financing, Amazon UK sellers must first meet specific eligibility requirements and receive an invitation to apply. Through TradeBridge's program, sellers can access financing by selling their future receivables, with convenient repayment through fixed monthly installments. This financing solution offers more generous funding amounts and flexibility compared to Amazon's discontinued Term Loans program.

Features of TradeBridge financing include:

  • Funding amounts: Up to £5,000,000
  • Term Length: 3-18 months
  • APR range: 9.99% - 24.99%
  • Fixed monthly repayments via direct debit
  • No personal or business credit score impact
  • Estimated approvals within 2-hours
  • No collateral requirements, no personal guarantees
  • Transparent rates
  • Choice of funding date
  • Flexible first repayment date (up to 45 days) after cash disbursement
  • Option for scheduled payment holiday
  • No early repayment penalties
  • Late payment penalties apply for unscheduled missed payments

Q3: What are the eligibility requirements to obtain an invitation and approval?

Amazon uses an automated eligibility model to evaluate sellers who are in good standing. This evaluation considers multiple business performance metrics, including sales growth, order defect rate, customer feedback ratings, shipping performance, and various other proprietary indicators. Sellers interested in checking whether they've received a financing invitation, can find this information on Seller Central either in the 'Recommendations' section on the home page or under the Growth > Lending tab. Once the application has been submitted, TradeBridge begins a comprehensive underwriting process. This includes a whole business track review, Know-Your-Customer (KYC) verification, and anti-money laundering screenings. Drawing on their 10 years of industry experience, TradeBridge operates responsibly using advanced financial processes to ensure approved offers are made only to clients who can comfortably manage repayments while focusing on the growth of their business.

For more information regarding the Lending Program please visit the Amazon Lending help page.

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Multiple Erroneous Evri Postage Adjustments
by Seller_qAXHOhnSXisEN

A case has already been opened about the issue, I am posting this here to hopefully raise awareness of the issue...

My account has been billed multiple adjusted charges for many of my sold items where postage was bought via Amazon, with Evri being the courier.

The adjustments are claiming that the original label cost of 2.95 for instance was undercharged, the result is a doubling of the postage fee and £100s of lost revenue.

All items are weighed and measured correctly so what is going on here? A system glitch? Evri trying to pull a fast one?

There is no way in hell that a small item, weighing 200g, measuring 30x 10 cm costs £6+ to send.

Has anyone else experienced this issue? It's causing me alot of stress it has to be said.

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Suspended and deactivated account
by Seller_WB7houTb6LEmY

i have a suspended account in the year 2021. When I could no longer accept further appeals as much as I can write I opened a new account in the year 2022. The second account was successfully verified in Amazon UK then deactivated few weeks later same year 2022. I have felt so bad and abandoned even as I have no access to get advise from UK seller support. Now the first account deactivated since 2019, I don't have access to log into it in UK. I closed the account successfully in the North America. Please I need someone to guide me on way forward. Amazon is always writing me to update my credit card information but doesn't attend to my mails to reinstate my account.

Two days ago I got a reply from a seller that I have to close the second account. The first account is like lost to me for I have no access to log into it since 2022. I can't even determine if the first account was hacked hence the UK seller support doesn't respond to my mail. Please what will I do.

Peace be unto you all

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We've updated our Buyer-Seller Messaging options to better protect buyer communication preferences.

Buyer-Seller Messaging allows you to contact buyers to complete orders or respond to customer service questions, however the tool shouldn't be used for marketing and promotional purposes.

To ensure messaging is only used for critical messages, we've removed the option to add "[Important]" to the message subject line and override buyer opt-out preferences.

You'll still be able to contact buyers with important messages about their orders. If the contact reason is critical to complete the order, your message will be delivered, regardless of the buyer's opt-out status.

For the best experience, we recommend that you use our message templates which automatically include order IDs, translate messages to the buyer's preferred language, and flag messages as [Important] if needed.

For more information, go to Contact a buyer using Buyer-Seller Messages.

For more information on what type of buyer messages are permitted, go to our Communication guidelines.

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Return postage label address
by Seller_78j8UO24CtLd5

Helo

Need help changing the address for return address printed on royal mail postage labels , i ve made my new address main / default but when printing a label the old address is still being used for the return address

Richard

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