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Welcome to our Ask Amazon Q&A with the Brand Registry team, focusing on your questions about the Brand Registry Enrollment Process.

_____________________________________________________

⚡️ What You Need to Know:

The Brand Registry team will answer all your questions posted in this event thread on May 27th from 8 am - 4 pm.

_____________________________________________________

💡 Submit questions below!

Post all your questions below! Our partner team will be reviewing the questions that come in throughout the day (as well as those submitted in advance), and we’ll do our best to respond as soon as possible during the day of the event.

We're hosting Ask Amazon events across multiple stores. In addition to this UK event, sessions will also be held in the following countries:

France

Germany

Italy

Spain

Japan

Please note that this event thread is specifically for the UK Forums. Links for each individual regional event will be provided soon.

_____________________________________________________

Note: We cannot provide legal advice or otherwise interpret regulatory requirements on situations that are specific to individual sellers.

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Hi everyone,

My account was deactivated in December 2024 and reinstated in February 2025 using the same documents I had submitted since the start of the suspension. Since reinstatement, every shipment I’ve sent—seven in total—has had all units marked as defective.

These products were carefully inspected before shipping, and the majority were brand-new and factory-sealed. Despite opening multiple support cases, Amazon insists there is no issue. To verify the problem, I even sent test shipments containing only sealed units, but again, 100% were marked defective upon delivery.

This seems like a system error, and it’s causing significant losses for my business. Has anyone experienced something similar? How did you get it resolved?

Any advice or insight would be greatly appreciated.

Thanks,

Artur

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Reminder: Automated handling time Cuts In Today
by Seller_19xPhE8YgkmxW

Hello All,

If you want Automated handling time for your goods applied to your account you do not need to do anything.

If you prefer to have your opinion of your handling time used, you need to switch off the Automated handling time which has now been applied to your account

All Best

Brian

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Not something I was expecting but it seems this is happening.

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IP Claim for a product We have never sold.
by Seller_7WWuosCNZf3ga

Hi @Seller_z3k8APxGfbQEK,

can you escalate this case please? https://sellercentral.amazon.de/seller-forums/discussions/t/38d3a894-52e3-47b6-a3be-881b56c4b781?postId=38d3a894-52e3-47b6-a3be-881b56c4b781

Complaint ID: 10729114832

Nothing happened from your last escalating so far.

Thank you very much.

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A -Z Claim - amazon is just facilitating theft?
by Seller_DvAiqwbGVOyko

order number 204-3849654-5052329

order value £396.75

So we had a customer initially contact us for a product that was late.. ( out of our hands, courier failed delivery) we got the typical. this is for my daughters birthday and its her only present , we offered that they could return it or refuse delivery. but beyond that nothing we could do

6 weeks later.. they come back and say that they have opened and destroyed and disposed of the box.. realised some screws missing. and that it was a returned item sold as new ( not true) due to damage made when attempts at assembly - they just damaged it trying to build it 6 weeks after their daughters birthday

They demanded a full refund. without return - after the return window

We offered replacement parts, but would not give them a refund - certainly not without a return.

They preceded to create an A-Z claim. saying they never received it.

Amazon granted it

We appealed this. showing the proof of delivery and the chat with the customer about the product they received

amazon granted them a refund

no way to appeal, so opened a support ticket to speak to a CS. that created an appeal.. and the CS stated they can not help if its in appeal.. but requesting help creates an appeal.. so how?

Amazon again granted a refund. "no further action necessary"

yes further action necessary -

attempted again to contact support.. again cannot help as - yuou guessed it contacting support opened another appeal. support said that they would escalate it to the mysterious unreachable a-z department

minutes later..

Granted. no further action required

What the actual??

The customer literally talks about having the item. and we have photographic proof of delivery. we went above what was necessary. but amazon just gives things away for free

are amazon part of some giant fraud rackett?? or do they just like giving people free stuff and charging sellers?

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亚马逊库存多久会自动清理,假如这个产品有动销,还会被清理吗?

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Is Post-Purchase messaging allowed?
by Seller_N5AoyxpuFTbVy

Hi all, I sell Blood Glucose Monitor, and I'm looking to improve customer retention so that I get repeat buyers of my Glucose Monitor test strips. Can I send a sequence of post-purchase messages, including a tutorial on how to use the monitor, a quick check-in after 7 days to see if they need any help, and a gentle reminder for reorders if strip have runout or Subscribe and Save later? Is this within Amazon's guidelines?

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Watch this video to see how your products weights and dimensions are taken inside Amazon Fulfillment Centers!

Pay attention to how the process is done, so you can adapt your products accordingly and avoid any confusion 🤓

You can send your inventory to Amazon by creating a shipping plan, packing your products and sending them to the fulfilment centres that Amazon designates, using the carrier of your choice.

Read the Ship products to Amazon for specific details.

Was this video helpful for you?

Let me know in the replies!🤞

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I don’t even know where to start. I’ve been selling on Amazon for a while, doing everything by the book. I offer real products, ship with FBA, maintain a clean account, and I treat every buyer with respect. But none of that mattered in the end.

A buyer named Janet Payne has been repeatedly purchasing the same item from my listing. Each time, she claims "performance or quality not adequate" — but never once returns the product, never files an A-to-Z, never goes through any official complaint route.

Instead, Amazon quietly refunds her. Every. Single. Time.

Here are just a few of her orders:

202-9518971-4398749

202-4264305-1225105

202-2093544-8173138

I submitted multiple cases to Seller Support, included full documentation, confirmed shipment, and BEGGED for help. Nothing. Janet got to keep the product and the money. Again.

Funny thing is, this janet doesnt even try to hide it, its the same profile, u can see 5 orders all refunded and they are ordering more and more. i cant cancel the order cz of fba. with fbm i dont get the buy box so i removed the listing completely....

Then it got worse.

Another buyer — Michelle Sadd — began doing the exact same thing. Same product. Same excuse. Same refund.

We called her number to try to sort things out… and who picked up the phone? The same voice as Janet Payne. She told us directly to stop selling this ASIN. This wasn’t just refund abuse anymore — it felt like harassment. Sabotage.

So what did I do? I refunded Michelle myself. Out of my own pocket. Because I didn’t know what else to do. I felt trapped.

And then... Amazon refunded Janet again. After everything. After all the evidence.

I asked for a refund reversal, for my ODR to be fixed, for help.

They said no.

They let her win.

They let me bleed.

And they don’t care.

I don’t know how a platform that preaches fairness and customer obsession can let abusive buyers run wild while hardworking sellers get trampled.

I’m writing this because I don’t want to be silent anymore. If this has happened to you — speak up.

If you know someone at Amazon who cares — show them this.

Because sellers like me are drowning in silence, and nobody is listening.

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Seller Application
by Seller_tJojjzGVVZBCu

Hi, anyone have any idea how to complete the seller application for selling LEGO. I applied 3 years ago and was accepted and no I have to reapply but keep getting declined with no reason why? I actually bought the LEGO from actual amazon as well which I don't understand why they decline me?

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