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I know we all get absolute garbage back from Seller Support most of the time but this one is good.

I had a call from Amazon telling me I need to extend some ASINs to Amazon.nl in order to continue on PAN EU. Apparently some of the ASINs are missing.

The lady said she would send me a list of the ASIN. The list never arrived. I opened a case with Seller Support today asking them to send me the list of ASIN. It really is a very simple and straightforward request.

They wrote back and said in order to continue with the investigation they need me to send them a list of the ASIN in question!

HONESTLY?

Hi everyone.

I'm looking for some advice on what to do about a product authenticity complaint for a product that I no longer sell and deleted the listing months ago. When I click the violation on the account health dashboard it says "no sales in the last 12 months". It says the listing (which doesn't exist) will remain deactivated until the issue is resolved, and if it is not resolved within 90 days then my stock (which also doesn't exist) will be destroyed at my expense.

The product was genuine and listing is deleted as I have no plans to relist this product in the future so I see no need to accept the violation or submit an appeal.

What should I do? Are there any consequences for ignoring the violation for a listing that doesn't exist?

TIA

Does anybody know why I should get this message on my "front page".

Amazon must know my phone number as they use it every day to send me the OTP code for me to log in.

I would suspect a scam but I would think that that would come by way of an email rather than coming direct to my amazon account

This is beyond unacceptable.

We issued a full refund over 70 days ago, and now the same buyer has somehow managed to open an A-to-Z claim on that already resolved order. The buyer does not have the item, has been returned and refunded in full, and yet Amazon has allowed this claim to proceed. How is this even possible?

This individual has ordered from us twice before and left two negative feedbacks within the very hour of delivery not just the same day, the same hour. We've reported this behaviour repeatedly, flagged it as abusive, and received no meaningful action in return either feedbacks remaining and keep harming my account.

Now, not only is this malicious buyer still active, they are being empowered to exploit the system further opening claims months after resolution. This is a clear breakdown in process and seller protection.

We are expected to meet the highest standards as sellers, yet we’re given zero defence against blatant abuse. Amazon’s failure to close such an obviously invalid claim is a direct threat to seller integrity and business stability.

Customer issue:

Property Damage or Personal Injury Incident

Delivery estimate: 18 February 2025 - 21 February 2025

We demand an explanation:

How is a claim allowed on a refunded order after 70+ days?

What safeguards are in place to prevent this kind of abuse?

Why are repeat offenders not being flagged and restricted?

Enough is enough. This treatment is not just unfair it is harmful. Amazon must be held accountable for failing to protect its sellers from this kind of exploitation.

Hi,

We are closing down the Ltd company, and I'm just selling off the final stock under my own name (we have purchased the remaining stock from the company). However, Amazon still has our account registered as a business and I can't edit the bank account (it says the account needs to be in the name of my business)

I've asked SS, but I'm not holding out much hope for a good solution - so I thought I'd ask here to see if anyone has any ideas :)

Thanks

Andy

Hi,

We have 50 items declared non conform due to exceeding weight limit by grams.

Can i collect the non conform goods from Amazon directly?

Could anyone give some direction and contact details for Amazon Coventry?

Thank you

Flo

Hello,

Our brand has met all the necessary requirements to be eligible for A+ Premium. However, we are still unable to unlock or access the A+ Premium features in our account.

Could you please review our account and advise on the next steps to resolve this issue? Reached out to seller support and Brand Registry, but no solution was provided.

Thank you for your assistance.

Cases opened for reference: 11092914552, 11092933932

Our ASIN B0BRHFBPYS has lost buy box.

We are the only brand owner and seller on the listing.

Account health, pricing and everything else related to featured offer has been double checked.

Created multiple cases on Amazon but no positive response, same generic automated responses.

I would like @Seller_XUNeUuvrQDpgPto please look into this issse.

Talk with internal team to resolve this issue on urgent basis please.

Thank you.

This issue has not gone away, and it’s causing constant stock and financial losses for us—and many other sellers too, from what I can see across the forums.

Amazon is still marking orders as “lost in transit” and reimbursing customers, even when the customer has actually received the item. Some honest buyers are even taking the time to message us:

"I have received the item but it says it's been lost."

"Just wanted to let you know that I received the seeds, thank you."

These customers didn’t need to contact us—but they did. Why? Because they were surprised that Amazon claimed the package hadn’t arrived. And meanwhile, we as sellers get hit: our stock is deducted, the order marked as “lost”, and we're not paid.

This creates a toxic environment. We're being conditioned to view all buyers with suspicion—wondering if they’re trying to game the system. That’s not how good customer relationships are built. We want to trust our customers, but this situation is making it increasingly difficult. It leaves a bitter taste and pushes sellers toward treating every order as a potential scam. We have to save all

We only sell chilli, tomato and sunflower seeds, and when we first started on Amazon, we used to go the extra mile—sending customers freebies with their orders, hoping to build trust, earn great reviews, and share the joy of growing. But now? We’ve had to stop all of that. With so many unjustified refunds and losses, we now only send exactly what was ordered—nothing more, nothing less. That generosity has been stripped away because Amazon’s system has made it too risky to trust.

To make matters worse, we use Royal Mail 1st and 2nd Class Letter services, which are untracked, as allowed under Amazon’s guidelines for low-value, lightweight items. But here’s the absurd part: Amazon cannot track these shipments—yet they’re somehow notifying customers that the item is “lost”.

How can Amazon determine that a parcel is lost on a service that has no tracking data?

This kind of automated assumption is fuelling unnecessary refunds, stock loss, and seller frustration. Amazon is essentially undermining its own sellers based on zero evidence.

And on top of that, we now have to manually save every Royal Mail label outside of Amazon, because Amazon deletes them after 30 days. If a claim is raised later, we’re left with no proof unless we’ve downloaded and stored it ourselves. That’s a significant, time-consuming admin burden just to defend ourselves from a flawed system.

We’ve flagged this repeatedly, and it’s clearly not an isolated issue. See previous threads:

Original discussion here

https://sellercentral.amazon.co.uk/seller-forums/discussions/t/42c7dee7-231f-442f-9179-8813b57c6944

https://sellercentral.amazon.co.uk/seller-forums/discussions/t/a4542784-a28e-4866-a6f3-c575b40d31f9

https://sellercentral.amazon.co.uk/seller-forums/discussions/t/96f65b2a-63fb-43b6-8a9b-d2530dd1d61b

https://sellercentral.amazon.co.uk/seller-forums/discussions/t/c28eed23-2ee3-493d-acb8-08bd927c1534

This affects customer trust, seller trust, and shows a serious flaw in how Amazon handles logistics and order tracking.

We need Amazon to:

Investigate how and why these orders are marked as lost.

Review the tracking and reconciliation process.

Stop reimbursing customers for items they have received unless there’s clear evidence of non-delivery.

Provide sellers with better protection and compensation for lost stock.

Real numbers from our business

On our own webshop, using Royal Mail 2nd-Class Large Letter, our non-delivery rate is around 1 in 2,000 orders (0.05%).

On Amazon FBM, using the exact same postage, our non-delivery rate jumps to around 1 in 75 orders (1.3%).

That’s a 26× higher “lost” rate on Amazon—clearly driven by Amazon’s own messaging to customers, encouraging them to believe items are missing when they’re not.